Driving Growth With Confidence
October 2024 Nihar Shah (MMM '16) relies on lessons learned in MMM as he works on Carvana’s mission to become the largest and most profitable car retailer in the country.
from the MMM Program
News
Creating a Breadth of Business Opportunities
September 2024 MPD2 students applied lessons learned in the classroom as they tried to use their capstone projects to solve an array of societal challenges.
from the Master of Product Design and Development Management (mpd²) program
The Evolution of Northwestern’s Newest Lightboard
September 2024 Revolution Lightboards, a company founded by an alum and based on Professor Michael Peshkin’s invention, brings an updated lightboard studio to campus.
Greg Holderfield Wins 2024 Cole-Higgins Award
September 2024 Greg Holderfield, executive director of the Segal Design Institute, received a 2024 Cole-Higgins Award for outstanding teaching and advising.
from Northwestern Engineering
Evolving Undersea Exploration
September 2024 Elijah Li’s EDI thesis project led to a new scuba mask that would increase safety, improve navigation, and enrich educational opportunities provided by the underwater world.
from the Engineering Design Innovation (EDI) program
Looking Forward to RDB
September 2024 Current student Gabby Fong shares what she's most excited about as she prepares for one of the most impactful courses in the MBA + MS Design Innovation (MMM) program.
from the MMM Program
MMM Graduates Celebrate Their Time in the Program
September 2024 The newest class of MMM alumni shared how they grew in the program and the most important lessons they learned.
from the MMM Program
MPD2 Graduate Reflections
September 2024 Three recent graduates look back on their time in the program and offer advice to future MPD2 students.
from the Master of Product Design and Development Management (mpd²) program
Making Music Creation Easier
September 2024 Pablo Gupta identified a problem facing content creators and used artificial intelligence to help them make better content more efficiently.
from the Engineering Design Innovation (EDI) program
Welcoming New Makers to the Corner Makery
August 2024 Lucas Iezzi provided expertise without intimidation in an open-access makerspace on campus.
from the Engineering Design Innovation (EDI) program
Leading Sustainable Design at Google
August 2024 Katie Morgenroth leverages lessons learned in MPD2 to her work with Google Pixel, Fitbit, and Nest products. Now she's sharing those same lessons with MPD2 students as a member of the program's Industry Advisory Board.
from the Master of Product Design and Development Management (mpd²) program
An Expandable Bike Helmet
August 2024 A team of engineering students designed a bike helmet that can expand to accommodate thick and curly hair.
from Northwestern Magazine
Addressing Complex Business Needs in BIL
August 2024 MMM students worked with Google to explore using generative AI and storytelling to help content consumers become content creators.
from the MMM Program
Q&A with Emma Rens: Blending Engineering and Design for Sustainable Healthcare
August 2024 Emma Rens (’24) shares her journey through the Segal Design Certificate program and how it shaped her career path toward sustainable healthcare.
A Unique MMM, EDI Collaboration
August 2024 Students from Northwestern's MBA + MS in Design Innovation (MMM) and Engineering Design Innovation programs partnered to finish second in the Kellogg Design Challenge.
from the MMM Program
Learning to Lead the Kellogg Design Challenge
August 2024 The annual event's co-chairs reflected on the design competition and what they learned about leadership from the experience.
from the MMM Program
Focusing on Growth
July 2024 Brea Dumbacher found confidence and knowledge during her MPD2 experience that she now applies to her work as a senior product designer at Sprout Social.
from the Master of Product Design and Development Management (mpd²) program
Thesis Project Brings Out Smiles
July 2024 Sue Kim leaned heavily on empathy to create a concept for an app that helps people who used to have braces wear their retainers as instructed.
from the Engineering Design Innovation (EDI) program
The Importance of Authenticity
July 2024 Suzanne Ginsburg brings the people-first leadership style she employs at Uber Freight to her new role on MPD2’s Industry Advisory Board.
from the Master of Product Design and Development Management (mpd²) program
Reflecting on a Graduation Speech
July 2024 Luis Cerro (MMM '23) looks back on the speech he delivered to his fellow graduates last year and shares how MMM helped him grow as a person and hybrid innovator.
from the MMM Program
A New Spork to Support Your Academic Goals
July 2024 Yaritza Chavez’s EDI Thesis project helps neurodivergent people plan and schedule; it also demonstrates the importance of teamwork, even on independent assignments.
from the Engineering Design Innovation (EDI) program
Easing the Patient Journey
June 2024 Kyron Whitfield employs the lessons he learned in Northwestern's MBA + MS in Design Innovation (MMM) program to give Walgreens customers a better online experience.
from the MMM Program
Forget Imitation Crab - Researchers Test Snackable Snails
June 2024 A group of Segal students recently tested snack-able artificial snails in Miami, where climate change, overfishing and the appetite of some sea life are threatening the small herbivores that work to keep seagrass beds and coral reefs clean.
from Northwestern Now
Gamifying Learning to Type
June 2024 MPD2 students Roxy Capron and Patrycja Delcourt are developing a fun way to teach children to type without adding to their screen time.
from the Master of Product Design and Development Management (mpd²) program
Collaborating on Financial Matters with Care
June 2024 Ada Michaels Shapiro’s EDI Thesis project helps caregivers and care recipients easily collaborate on financial matters.
from the Engineering Design Innovation (EDI) program
A “Techtonic” Shift
June 2024 The co-chairs of the Kellogg Tech Conference relied on their MBA + MS Design Innovation (MMM) program foundation to create a sold-out event examining the technology industry as it stands at a crossroads.
from the MMM Program
Celebrating 10 Years of DTR’s Self-Directed Learning Community
June 2024 A week of public events marks the success and growth of Haoqi Zhang’s Design, Technology, and Research program.
from Northwestern Engineering
Empowering the Transition
June 2024 Nimi Oyeleye came to Northwestern's MBA + MS Design Innovation (MMM) program with her sights set on a job in a new field. As graduation approaches, that job is waiting for her.
from the MMM Program
Aging With Autonomy
June 2024 A team of MPD2 students is refining a product concept to detect when an older person falls, initiates the rescue, and provides health insights for their capstone project.
from the Master of Product Design and Development Management (mpd²) program
EDI Thesis Projects: Class of ‘24
June 2024 Design Innovation Thesis projects demonstrate passion creativity and design expertise
from the Engineering Design Innovation (EDI) program
McCormick, Segal Students Produce Strong Showings at VentureCat
May 2024 Students associated with Northwestern Engineering, the Segal Design Institute, or the Farley Center for Entrepreneurship and Innovation took home the biggest prizes at the annual VentureCat competition, held May 22 in the Kellogg Global Hub’s White Auditorium.
from Northwestern Engineering
Bridging the Language Gap
May 2024 Four MMM students developed the InstaEnglish app that earned top prize in the annual Kellogg Venture Challenge.
from the MMM Program
The Power of Empathy
May 2024 It is easy for Michael Miller to recount the most important lesson he learned in Northwestern's MBA + MS in Design Innovation (MMM) program. It's a skill he leverages every day as a program manager at Google.
from the MMM Program
Escarg-no: Fake Snail Shells Created by Northwestern Students Will Be Used to Lure in Sea Predators for Research
May 2024 Segal Design Certificate students collaborated with scientists at the Shedd Aquarium to design 'Gastropops,' fake shells that will help researchers measure how often marine predators, like lobsters and stingrays, eat shelled creatures.
from Chicago Sun-Times
Solving Problems and Nurturing Future Problem Solvers
May 2024 Courtney Welton helps guide curriculum alignment for the MPD2 program in addition to her work promoting compliance, ethics, and transformation at Allstate.
from the Master of Product Design and Development Management (mpd²) program
A Low-Cost Solution to Prevent Broken Medical Devices
May 2024 DTC students collaborated with Shirley Ryan AbilityLab to design a solution to prevent broken dynamometers.
Learning By Coaching
May 2024 Lindsay Lipschultz (EDI ‘24) shares how her experience as a design coach for undergraduate students enhanced her professional skill set.
from the Engineering Design Innovation (EDI) program
Cycling Success
May 2024 DTC student teams work to improve Envision Unlimited’s adaptive cycling program.
Differentiation by Design
April 2024 Blending human-centered design research and methodologies with a strategic focus on creative problem solving, Dan Brown helps MaDE students seek, conceive, and create compelling solutions for the marketplace.
Why Buy When You Can Borrough?
April 2024 Rahul Srivathsa’s company was born just as his MMM experience began. He shares how the program helped get his business off the ground and focus it for future success.
from the MMM Program
Embracing a Non-Linear Path
April 2024 Ritika Ramesh shared her experiences and knowledge with undergraduate students as part of EDI's design coaching program.
from the Engineering Design Innovation (EDI) program
How Infrastructure Shapes Our World
April 2024 Author and engineering professor Deb Chachra challenges students to rethink infrastructure design.
Five Frequently Asked Questions About MPD2
April 2024 The program's leadership team provides answers about the application process, the course structure, and the capstone course.
from the Master of Product Design and Development Management (mpd²) program
A New Recipe for Success
April 2024 Akito Kashiwai credits the MMM program with giving him the needed support to create a startup aimed at changing how small food-service businesses find funding.
from the MMM Program
Protecting the Power of the Creator
April 2024 James Conley’s MPD2 class focuses on the importance for product designers to legally safeguard the thoughts and plans that lead to profitable goods and services.
from the Master of Product Design and Development Management (mpd²) program
An Insider's Perspective on Growth Innovation
March 2024 Accenture Song global chief strategy officer Baiju Shah discusses leadership and what it takes to remain relevant in his Growth Innovation course.
from the MMM Program
The Entrepreneurial Cheerleader
March 2024 Zach Jaffe brought his startup experience to the MMM program and is using it to foster the enthusiasm on campus for entrepreneurship and venture capital.
from the MMM Program
New Son, New Focus on Climate Change
March 2024 Dan Butt combined inspiration from his newborn child with skills he learned in the EDI program to chart a new course for his professional future.
from the Engineering Design Innovation (EDI) program
Leader of the Bike Lane Uprising
March 2024 Christina Whitehouse leaned on her MPD2 education to create the app that allows cyclists to report bike-lane hazards and has prompted city action to promote a safer environment for bikers.
from the Master of Product Design and Development Management (mpd²) program
Scaling Olympus
March 2024 Scott Tsangeos leans on his MMM lessons and the opportunities the program provides to build his strength-training app into a powerhouse in the fitness community.
from the MMM Program
Leveraging AI in Healthcare
March 2024 Ayla Commet is applying the lessons she learned in the MPD2 program to her new job as a senior product manager at Digital Diagnostics, where she is using artificial intelligence to help diagnose eye and skin diseases.
from the Master of Product Design and Development Management (mpd²) program
Healing the Earth – with the Earth
March 2024 EDI students Patrick Giavelli and Kallie Mingay spent their summers advancing a developing technology at startup Vaulterra that could help reduce the impact of climate change.
from the Engineering Design Innovation (EDI) program
Keeping an Eye on AI
February 2024 Oleg Evdokimov uses the lessons he learned from the MPD2 program to teach the pros and cons of artificial intelligence to Northwestern students — and his children.
from the Master of Product Design and Development Management (mpd²) program
From Toothbrushes to Whiskey
February 2024 Marissa Noboa shares how the MMM program set her up for what has proven to be a successful and diverse career in brand leadership.
from the MMM Program
Bringing Healthcare Interns Together
February 2024 Two EDI students reflect on their experience creating Summer Studio, a place for student designers working in the healthcare industry to find connection and community.
from the Engineering Design Innovation (EDI) program
The Tone-Setters
February 2024 Will Hubbard and Marty Ringlein teach the introductory course in the MPD2 program and sharpen the entrepreneurial focus for the new students.
from the Master of Product Design and Development Management (mpd²) program
Cutting Through the Digital Clutter
February 2024 Microsoft's Mike Edmonds received the 2023 Cole-Higgins Award for Excellence in Teaching for his work teaching Mindful Product Management in Northwestern's MBA + MS Design Innovation (MMM) program.
from the MMM Program
Helping Parkinson’s Patients Write Again
February 2024 David Schatz-Mizrahi shares how the EDI program prepared him for his summer internship helping startup SteadyScrib develop its product to enable those with Parkinson’s uncontrollable tremors to once again write.
from the Engineering Design Innovation (EDI) program
Searching for Revenue at Amazon
January 2024 Sky Lalwani's internship at Amazon gave him the chance to leverage lessons learned in Northwestern's MBA + MS Design Innovation (MMM) program to help solve a financial problem.
from the MMM Program
Lesley-Ann Noel Speaks on How to Design for Social Change
January 2024 Author and educator Lesley-Ann Noel breaks down her book, "Design Social Change," for Northwestern students.
Beyond Barbie
January 2024 Tamara Gutverg shares insights from her internship experience at toymaker Mattel, planning for the next generation of dolls while being immersed in a cultural tidal wave.
from the MMM Program
Teaching About Customer-Driven Opportunities
January 2024 Elisa Vargas and JoEllen Kames are leading MPD2’s Customer-Driven Opportunities course for the first time, but the duo have a long-standing professional connection outside the classroom.
from the Master of Product Design and Development Management (mpd²) program
Bringing Added Thrills to the Rides
January 2024 Lucas Iezzi reflects on his internship experience making animatronic characters for theme parks with LF Studios and how the EDI program is shaping his approach to design innovation.
from the Engineering Design Innovation (EDI) program
Dirt-powered Fuel Cell Runs Forever
January 2024 Segal Design Certificate alumnus Bill Yen is the lead author on new research developing a new fuel cell that harvests energy from microbes living in dirt.
from Northwestern Engineering
She Just Did It
January 2024 Karley Woods looks back on how the MMM program helped prepare her for success during her summer internship with Nike.
from the MMM Program
From the Research Lab to CEO
January 2024 New Industry Advisory Board Member Garry Cooper shares the Northwestern roots of his company Rheaply and why he’s excited to be a part of the MPD2 program.
from the Master of Product Design and Development Management (mpd²) program
Exploring the Heart of Design
January 2024 Inspired by the Bay Area Immersion program, Chicago Design Immersion marks a departure from campus-based classes, offering a hands-on exploration of Chicago’s vibrant design story and its makers.
MPD2 Welcomes Eight New Alumni Board Members
December 2023 The program's Alumni Group helps cultivate deeper engagement between former students and those currently in the program.
from the Master of Product Design and Development Management (mpd²) program
Answering the Call of Duty
December 2023 Kevin Petty looks back on his internship with Activision and how the MMM program helped prepare him for success with the maker of the popular video game series.
from the MMM Program
Vaulterra's Fast Rise
December 2023 Patrick Giavelli leverages EDI education and Northwestern’s academic, research, and entrepreneurial resources to steer the founding and development of a promising green tech company.
from The Farley Center for Entrepreneurship and Innovation
The Changing World of Product Development
December 2023 Chris Rowe is the newest member of the MPD2 Industry Advisory Board. He shares his insights on how creating new offerings is changing and how the MPD2 program is successful at producing graduates who make a difference.
from the Master of Product Design and Development Management (mpd²) program
Capital One’s MMM Five
December 2023 A quintet of summer interns brought the program’s human-centered design approach to the financial institution.
from the MMM Program
The Quest for Rapid Growth
November 2023 Intech Systems Managing Director Deval Parikh (MMM ‘99) talks about how he leveraged his MMM education to develop a business philosophy that has led to multiple massive success stories.
from the MMM Program
Segal Design Certificate Alumni Spotlight: Karina Patel
November 2023 Karina Patel’s experience in Segal design courses drives her contributions in the theater world.
The New and Improved Capstone
November 2023 MPD2’s culminating class was updated for this school year. Learn why the change was made and what it will look like for students.
from the Master of Product Design and Development Management (mpd²) program
New Video Highlights Strengths of MPD2
November 2023 Discover how alumni benefited from the program's emphasis on design, product management, and business.
from the Master of Product Design and Development Management (mpd²) program
Blending Creativity and Design with Business in the MMM Program
November 2023 International student Maanil Dodani ’25 recounts his first few months in the design-centric MBA program, and how supportive career coaches and peers are helping him chart a career pivot.
from Kellogg
Moving Cargo, Learning Lessons
October 2023 Sherry Xu (EDI ‘24) discusses her EDI Design Sprint project and the importance of user research to her success working with Uber Freight.
from the Engineering Design Innovation (EDI) program
Focused on Flow
October 2023 Michael Chen shares how instrumental the MMM program was to his career growth and his ability to create innovative workflow products at Asana.
from the MMM Program
The Brand and Design Connection
October 2023 Rick Hoobler discusses the EDI class he teaches and how his own career experiences demonstrate the way the important link develops between a company and its creations.
from the Engineering Design Innovation (EDI) program
Getting Ready for a Challenge
October 2023 Connie Meyer discusses why she finds excitement in negotiating and conflict resolution and how she will approach teaching those skills for the first time to MPD2 students.
from the Master of Product Design and Development Management (mpd²) program
Unlocking an Internship
September 2023 Rising MaDE senior Pratham Bansal turned a design class project into an internship opportunity in the electrical vehicle industry.
Bringing Paper Puppets to Life
September 2023 Annie Thomas (EDI ‘23) discusses her Thesis project journey and how she arrived at the framework for a stop-motion animation kit for children.
from the Engineering Design Innovation (EDI) program
Re-Boot for Winter
September 2023 A team of four MaDE students designed winter boots that can expand up to three sizes, tentatively called Sno-Gro Boots.
from Northwestern Magazine
Student Entrepreneurs Driving to Success with Football Card Game
September 2023 Leveraging their undergraduate experience at Northwestern Engineering, MaDE students Harrison Brooks and Cameron Briskin teamed up to create Fourth Down, a card game that recreates the excitement of the sport while promoting connection between players.
from Northwestern Engineering
Reinventing Couples Counseling
September 2023 Adam Putterman's MMM experience made it possible to found OURS, a company financially backed by Serena Williams’ fund Serena Ventures that is trying to remove the stigma surrounding couples looking for help in their relationship.
from the MMM Program
Northwestern Engineering Names Winners of 2023 Cole-Higgins Awards
September 2023 Segal faculty members Mike Edmonds and Chamille Lescott were named winners of the 2023 Cole-Higgins Awards for outstanding teaching and advising.
from Northwestern Engineering
A Sparkling Project for MMM Students
September 2023 Students in the MMM program’s Research-Design-Build course talked about their experience helping one of the world’s largest diamond retailers create lasting connections to its customers.
from the MMM Program
EDI Alumni and Students Go Back to Camp(us)
September 2023 A collaborative event brought more than 60 EDI students and alumni together to start the school year, learn from one another, and experience the program's vibrant design innovation community.
from the Engineering Design Innovation (EDI) program
Capping Off the Capstone Experience
September 2023 MPD2 students presented their final projects to classmates, faculty, and venture capitalists.
from the Master of Product Design and Development Management (mpd²) program
‘The Guy Who Does Crazy Stuff’
September 2023 Logan Groover leverages the lessons learned from the MMM program to play the role of impressionist at e-commerce giant Wayfair.
from the MMM Program
From the Classroom to the Campground: Students Dive into RV Life
September 2023 Summer field research trips gave Segal students a unique opportunity to practice human-centered design outside the classroom.
Keeping Furniture Out of Landfills
August 2023 Autumn Basinger’s (EDI ‘23) thesis project aims to create a digital community to keep furniture from winding up in a landfill.
from the Engineering Design Innovation (EDI) program
Rethinking the Driving Experience
August 2023 Geetha Somayajula (MMM '24) shares how she applied lessons learned in MMM to win the Kellogg Design Challenge and help Nissan reimagine global transportation.
from the MMM Program
Lessons From Special Education
August 2023 Samantha Soloway talks about her road from teacher to product innovator and how she saw the need for human-centered design well before she started her MPD2 journey.
from the Master of Product Design and Development Management (mpd²) program
Students Recognized in Forbes '30 Under 30'
August 2023 Segal students have secured spots on this year’s Chicago-specific Forbes ’30 Under 30’ list.
from Northwestern Engineering News
Improving the Breadfruit Drying Process
August 2023 The Trees That Feed Foundation worked with first-year Design Thinking and Communication students to see how the breadfruit drying and refining process could be improved for this important culinary staple.
A Place for Grieving Parents
July 2023 Alexandra Andreiu (EDI ‘23) talks about her thesis project and developing a framework for a digital platform to help parents going through loss from miscarriages and stillbirths.
from the Engineering Design Innovation (EDI) program
Artist vs. AI? Try Artist and AI
July 2023 David Du’s EDI thesis project aims to provide common ground among the distrust between creatives and artificial intelligence.
from the Engineering Design Innovation (EDI) program
Battling Through Uncertainty
July 2023 MPD2 students talk about their ongoing capstone project experience and the journey from ambiguity to a well-defined goal of creating an app to help parents of children with food allergies.
from the Master of Product Design and Development Management (mpd²) program
The Sound of Internship Success
June 2023 Bryanna Benicia (EDI ‘23) explains why doing acoustic research was a key component of her internship with office furniture company Steelcase — and how it prepared her for life after EDI.
from the Engineering Design Innovation (EDI) program
NASCAR Chicago Street Race Presents New Challenges to Drivers, Race Car Engineers
June 2023 NASCAR's upcoming Chicago street race will pose new challenges for race car engineers according to Mike Beltran, senior lecturer at Segal and adviser to Northwestern University's formula racing team.
from ABC7 Chicago
Unfuzzying the Fuzzy
June 2023 Wilson Beebe (MPD2' 22), talks about how the MPD2 program helped accelerate his career and prepared him for his current role as manager of design for the disruptive innovation incubator at SC Johnson.
from the Master of Product Design and Development Management (mpd²) program
Discovering a Creative Confidence
June 2023 Paige Hendersen (EDI ‘22) talks about how her mindset and skill sets shifted during her time in the EDI program and how that prepared her to become a design researcher at Sylver Consulting.
from the Engineering Design Innovation (EDI) program
The Push for More Sustainable Medicine
June 2023 Through a life cycle assessment of existing medical kits, Jennifer Dunn and Northwestern design and engineering students unlock opportunities to improve sustainability in the healthcare sector.
Design Certificate Students Place Third for Poster Presentation at Northwestern Undergraduate Research Expo
June 2023 A Segal Design Certificate student team earned third place in the Natural Sciences and Engineering category for their poster presentation at the Northwestern Undergraduate Research Expo.
Christopher Schuh Named Dean of McCormick School of Engineering
June 2023 A renowned researcher, entrepreneur, educator, and alumnus, Schuh will join Northwestern from MIT.
from Northwestern Engineering
Discussing Design
May 2023 Segal students and faculty launched two podcasts, "Technical Difficulties" and "To Be Designed," which amplify underrepresented voices in tech and explore the art, ethics, and psychology behind design.
Simplifying Signage for a Better Airport Experience
May 2023 EDI student Clark Mitchell spent the summer interning with United Airlines to help improve the company's signage system at airports across the country.
from the Engineering Design Innovation (EDI) program
Bringing Sustainability into Human-Centered Design
May 2023 EDI students begin the program by getting hands-on experience with real product innovation projects sponsored by Procter & Gamble.
from the Engineering Design Innovation (EDI) program
Making Bike Lanes Safer
May 2023 A new app from Christina Whitehouse is making bike lanes safer in urban settings.
from Northwestern Magazine
DTC Student Teams Revamp the Registrar’s Office
April 2023 Four student teams from Design Thinking and Communication proposes ideas to modernize the University Registrar’s office.
Class of 2023: EDI Thesis Projects
April 2023 Get an inside look at what each EDI student created for their final Thesis projects.
from the Engineering Design Innovation (EDI) program
Finding Empathy for Bike Riders
April 2023 MPD2 students’ bicycle-safety capstone project highlights the importance of following where the research leads when developing new products.
from the Master of Product Design and Development Management (mpd²) program
The Lifelong Student
March 2023 Elizabeth Jacobsen (MPD2 ‘20) took advantage of a unique alumni opportunity to continue developing her skills while working as a global technical sustainability director for the health and wellness platform at Mars.
from the Master of Product Design and Development Management (mpd²) program
Helping the Aging Population and their Caregivers
March 2023 EDI’s Design Research course helped new students learn the foundation for human-centered design and develop ideas to promote care and independence.
from the Engineering Design Innovation (EDI) program
MaDE Student Abdalla Badri Named Co-op Student of the Year
March 2023 Badri worked at Apple for nine months and gained confidence during the experience.
from Northwestern Engineering
Protecting Women’s Health Privacy
March 2023 Students in the MMM program’s Equity Centered Design class partnered with a Chicago group to help seal recently-digitized sensitive information.
from the MMM Program
Tech Talk Translators
March 2023 MMM course’s new instructors focus on creating digital designers with the ability to build bridges to the world of software engineers and developers.
from the MMM Program
Northwestern Students Help Parkinson’s Patients Put Pen to Paper
March 2023 Segal Design Certificate student Izzy Mokotoff and biomedical engineering student Alexis Chan share story behind SteadyScrib on WGN News.
from WGN News
A Pen Designed for Parkinson's Patients
March 2023 SteadyScrib, a startup led by Segal Design Certificate student Izzy Mokotoff and biomedical engineering student Alexis Chan, is developing a unique pen and clipboard set that negates the effects of shaking and tremors in Parkinson's patients when writing.
from Northwestern Now
From Punchline to AWS Product Manager
March 2023 Jayadev Kalla talks about how the MPD2 program helped him find the type of job he once thought was beyond his reach.
from the Master of Product Design and Development Management (mpd²) program
Experiencing Human-Centered Design in Action
March 2023 Auston Ferrarer’s summer work with Johnson & Johnson led to a full-time job with the company, which he'll start after hiking the Appalachian Trail.
from the Engineering Design Innovation (EDI) program
A Pen for Parkinson’s Patients
February 2023 Segal Design Certificate student Izzy Mokotoff and cofounder Alexis Chan invented SteadyScrib, a special pen and clipboard set that helps people with Parkinson’s disease write again.
from Northwestern Magazine
Applying MPD2 Lessons to Watson and IBM
February 2023 Erik Didriksen talks about how MPD2 helped him rethink product management and how he grew during his time in the program.
from the Master of Product Design and Development Management (mpd²) program
Training the Hybrid Innovator
February 2023 MMM program’s co-director talks about how the program is able to create graduates ready to make a difference in the business world.
Illuminating the Black Experience Through Dance and Technology
February 2023 Segal Fellow Thomas F. DeFrantz will use funding from the Mellon Foundation to explore how Black dance matters, furthering efforts to champion underrepresented voices.
from Northwestern Now
Jim Wicks Receives 2022 Meshii Award
January 2023 The award, donated by the family of emeritus faculty member Masahiro “Mike” Meshii, honors excellence in design education.
from Northwestern Engineering
A Passion for Problems
January 2023 Sydney Bernstein talks about how the EDI program helped prepare her to work at IA Collaborative and how she approaches her work through human-centered design.
from the Engineering Design Innovation (EDI) program
Arshay Cooper Shares Inspirational Life Story
January 2023 Author Arshay Cooper told his life story in celebration of the launch of Northwestern Engineering's Personal Development StudioLab, a space where students develop and practice their life approach.
from Northwestern Engineering
Mastering the Art of Negotiations
January 2023 Thomas Gibbons helps fill MPD2 students’ conflict-resolution toolbox with a variety of skills he, himself, has needed during his career as a journalist, lawyer, and arbiter.
from the Master of Product Design and Development Management (mpd²) program
The Milwaukee Tool Five
January 2023 Five EDI graduates work together at Milwaukee Tool, helping create innovative tools and worksite solutions while implementing the human-centered design skills they honed at Northwestern.
from the Engineering Design Innovation (EDI) program
Producing Profitable Products
January 2023 The MPD2 Business Model Design course gives students a toolkit to create and manage the things consumers want – and are willing to pay for.
from the Master of Product Design and Development Management (mpd²) program
MPD2 Celebrates 20 Years
December 2022 Alumni returned to campus this fall to interact with current students and share how the program made a difference in their lives and their careers.
from the Master of Product Design and Development Management (mpd²) program
Fifteen Years Forward
December 2022 EDI Director Amy O'Keefe looks back on the program's 15th anniversary and ahead to her hopes for the program's future.
from the Engineering Design Innovation (EDI) program
MaDE Celebrates its 20th Anniversary
November 2022 Launched in 2002, when human-centered design was only beginning to pop up in academia, MaDE pioneered the idea of a design-centric degree at a top engineering school and celebrates its 20th year in 2022 as one of the nation’s few accredited manufacturing and design engineering programs – and the only one found at an elite Research I institution.
Bringing the MMM Mindset to Google
November 2022 Saranga Arora’s summer internship helped shape her career goals for when she graduates from the MMM program.
from the MMM Program
Six New Faculty Members Join the Segal Community
November 2022 The Segal Design Institute welcomed six new faculty members, advisers, and instructors to its community this fall. The group brings a range of expertise in areas including strategic design thinking, environmental design, and UX, and will support Segal’s mission of empowering the next generation of design innovators.
Exploring the Intersections of Design, Neuroscience, and Dance
November 2022 The final talks in the Design at the Intersections series encouraged participants to consider how design intersects with neuroscience and biomedical engineering, and improvisational dance performance.
Shopify’s ‘Benevolent Spider’
November 2022 Anna Mollenkopf (MPD2 ‘17) weaves a web connecting the ecommerce company's R&D teams to help create and launch products.
from the Master of Product Design and Development Management (mpd²) program
Designing with Equity in Mind
October 2022 A new MMM course looks at an often overlooked element in human centered design in an effort to address current social inequities.
from the MMM Program
Sharing a Passion for Design Research
October 2022 Engineering Design Innovation (EDI) alumni Alyssa Brown and Erica Isaacs are sharing their perspective on design research with students in EDI and the Segal Design Institute.
from the Engineering Design Innovation (EDI) program
Developing the Mindset of a CEO
October 2022 Dahlia Haynes’ credits her time in Northwestern Engineering's MPD2 program with helping get her where she is today — which happens to be working in Malaysia for SC Johnson.
from the Master of Product Design and Development Management (mpd²) program
Serving Impoverished Areas in Kenya
October 2022 Tobias Wyler’s summer internship allowed him to apply lessons learned in MMM to help improve the sanitation situation in slums in Nairobi.
from the MMM Program
Unboxing User Experience
October 2022 Soudy Khan (MPD2 '20) has spent three decades focused on user experience, but it was his experience in MPD2 that helped him find a new appreciation for the field.
from the Master of Product Design and Development Management (mpd²) program
Students Featured in Chicago Inno’s ‘25 Under 25’
October 2022 Rising young innovators from Segal are making a mark in Chicago’s entrepreneurship community.
from Northwestern Engineering
10 Alumni on Why They Chose MMM
September 2022 Recent graduates from the dual-degree program thought back to their time as prospective students and explained why MMM appealed to them.
from the MMM Program
Becoming a Math Teacher's Best Friend
September 2022 Jake Erichson leaned on his MMM lessons during his summer work on an app designed to make life easier for math teachers.
from the MMM Program
Returning to Microsoft and Minecraft
August 2022 Danielle Ma (MMM '22) is applying the focus on human-centered design she learned in MMM into her work at Microsoft, where she's leading consumer insights for the Minecraft franchise.
from the MMM Program
Expanding Reality Thanks to MMM
August 2022 René Peters talks about how his time with the MMM program helped him on the road to unveiling NVIDIA’s potentially life-changing Project Aurora.
from the MMM Program
Design Thinking with Bank of America
August 2022 MMM students helped Bank of America reimagine the post-pandemic banking experience for their Business Innovation Lab (BIL) project.
from the MMM Program
When Work and School Collide
August 2022 Kelli Palm (MPD2 ‘19) talks about how her career and graduate school lessons intersected to help make her more effective at Zimmer Biomet.
from the Master of Product Design and Development Management (mpd²) program
An Intermission for Mental Health
August 2022 Roni Greenberg’s Thesis project focused on an app designed to break the downward spiral of mental illness linked to and worsened by smartphone use.
from the Engineering Design Innovation (EDI) program
MPD2 Welcomes New Advisory Board
August 2022 Director Jim Wicks explained what excites him about the program's new board and how he hopes they can help students differentiate themselves in the marketplace.
from the Master of Product Design and Development Management (mpd²) program
From Moonshots to Better Health
August 2022 Georgios Skoufalos (EDI '16) turned his time in the EDI program into a pathway to help focus product designs to alleviate people’s struggles.
from the Engineering Design Innovation (EDI) program
Tracking Success Through a Design Sprint
August 2022 Recent EDI graduates reflect on the opportunity to work directly with Jiobit to help discover a potentially new audience segment.
from the Engineering Design Innovation (EDI) program
Designing the Future of Design Education
July 2022 On June 15 – 17, Northwestern hosted the 2022 Future of Design in Higher Education convening, a gathering of design innovation faculty from across the country who care deeply about making design education better.
Building a Design Toolbox
July 2022 In DSGN 297-1: Wireframing and App Design Basics and DSGN 297: Manufacturing Basics, students develop complex design skills in half the time.
Laundry Down to a Science
July 2022 Sammy Wang (MPD2 '17) leans on her MPD2 experiences to help communicate the high-tech innovation behind some of P&G’s most popular brands.
from the Master of Product Design and Development Management (mpd²) program
A First-Hand Look at Physical Therapy
June 2022 Former Northwestern running back Jesse Brown (EDI ‘22) talks about how his experiences as an athlete inspired him to design a product for patients to stick with their physical therapy programs.
from the Engineering Design Innovation (EDI) program
Designing Compelling Performances
June 2022 In DSGN 395: Performance and Technology, students collaborate across disciplines to create technologically enhanced, movement-based performances.
Getting Unstuck Thanks to MPD2
June 2022 Joshua Childs (MPD2 '20) talks about how Northwestern Engineering's Master of Product Design and Development (MPD2) program helped him kick start his career and grow as a leader with Validity Inc.
from the Master of Product Design and Development Management (mpd²) program
Imagining a Better Dating App
June 2022 For her Thesis project, Kayli Fradin (EDI '22) developed a new, safer way for people to meet online.
from the Engineering Design Innovation (EDI) program
Sustainable Play in a Box
June 2022 Paige Hendersen (EDI '22) created an environmentally friendly subscription arts-and-crafts service for children for her Thesis in Northwestern's Engineering Design Innovation (EDI) program.
from the Engineering Design Innovation (EDI) program
Expanding the Intersections of Design
June 2022 During spring quarter Design at the Intersections talks, faculty pairs discussed challenges and opportunities facing designers across disciplines.
Riding His Own Wonkavator
June 2022 The MPD2 program helped Justin Zupnick (MPD2 '18) find new direction for his career and prepared him for his current innovative role at a progressive health benefits provider.
from the Master of Product Design and Development Management (mpd²) program
Forming Memories
May 2022 During Northwestern’s fourth annual Iron Pour, students, faculty, and staff participated in a centuries-old manufacturing process.
InfernoGuard, Cofounded by McCormick Student, Wins VentureCat Grand Prize
May 2022 At VentureCat, Northwestern's annual student startup competition, the 2022 grand prize went to InfernoGuard LLC, founded by Segal MaDE student Kevin Kaspar.
from Northwestern Engineering
Designing Practical Technology Solutions
May 2022 Students in Northwestern Engineering’s Design, Technology, and Research (DTR) program earned top awards in the Undergraduate Category at the Association for Computing Machinery (ACM) Computer-Human Interaction (CHI) 2022 Student Research Competition held in New Orleans.
from Northwestern Engineering
Designing IoT Products to Connect the World
May 2022 Ryan Lee (MMM '16) talks about how Northwestern's MMM program prepared him for his work as senior director of product management with Hologram, an Internet of Things startup.
from the MMM Program
Bringing Fresh Eyes to Barilla
May 2022 Discover why the 145-year-old pasta company continues to turn to students in Northwestern's MMM program for guidance in design thinking and human-centered design.
from the MMM Program
Alumni Mentorship a Key Part of MPD2 Experience
May 2022 Three graduates from Northwestern Engineering's Master of Product Design and Development Management (MPD2) program explain why it's important for them to help current and future students.
from the Master of Product Design and Development Management (mpd²) program
Class of 2022: EDI Thesis Projects
April 2022 Get an inside look at what each of the EDI students created for their final Thesis projects.
from the Engineering Design Innovation (EDI) program
Michael Beltran Honored with University Teaching Award
April 2022 Northwestern Engineering’s Michael Beltran is one of five Northwestern faculty members being honored with the 2022 University Teaching Awards. The annual recognition is given to professors who demonstrate excellence and innovation in undergraduate teaching.
from Northwestern Engineering
Designing Products People Love
April 2022 Bridget McMullan (MPD2 '17) is using her MPD2 knowledge to meet member needs as director of product strategy at Anthem, America’s largest for-profit health insurer.
from the Master of Product Design and Development Management (mpd²) program
A Capstone Culmination
April 2022 MPD2 students spend almost a year creating a product they think can impact the public and attract customer interest.
from the Master of Product Design and Development Management (mpd²) program
Modernizing and Expanding the MPD2 Program
April 2022 Director Jim Wicks talks about changes to the Master of Product Design and Development Management (MPD2) program curriculum and how they will help students thrive now and in the future.
from the Master of Product Design and Development Management (mpd²) program
EDI Thesis Projects: Novel Takes on Hybrid Design
April 2022 Students in Northwestern’s Engineering Design Innovation (EDI) program demonstrate breadth and depth of their design innovation craft through individual thesis projects that illuminate each student’s unique skills as a hybrid designer.
from the Engineering Design Innovation (EDI) program
3 Things to Know About Business Innovation Lab
April 2022 MMM Co-Director Greg Holderfield talks about the unique elements of Business Innovation Lab, the culminating course in a student's MMM experience.
from the MMM Program
Helping iRobot Become a Tech Lifestyle Brand
April 2022 Students in Northwestern's Engineering Design Innovation (EDI) program collaborated with the company known for its Roomba® vacuum cleaner to address new business opportunities.
from the Engineering Design Innovation (EDI) program
Bringing Empathy to the Bra-Buying Experience
April 2022 Nicole Cuervo (MMM '22) is leveraging the lessons she's learned in Northwestern's MMM program to launch Springrose, her own company that produces adaptive, attractive, and comfortable bras designed specifically for women with upper mobility restrictions.
from the MMM Program
Designing with Curiosity, Bravery, and Optimism
April 2022 EDI advisory board member Kevin Bethune’s new book, Reimagining Design, reflects the optimism he brings to design during times of exponential change.
from the Engineering Design Innovation (EDI) program
Teaching the Value of Accounting
March 2022 Robin Soffer helps students in Northwestern Engineering's Master of Product Design and Development Management (mpd²) program understand that 'accounting is the language of business.'
from the Master of Product Design and Development Management (mpd²) program
A Front-Row Seat to Interaction Design
March 2022 The three co-instructors of one of the EDI program's foundational courses talk about the unique setup of their class and how it mirrors life in the design industry.
from the Engineering Design Innovation (EDI) program
DTC Student Spotlight: John Chen
March 2022 Embracing the lessons of design thinking and communication, Chen (BS ’24) and Medical Makers teammates are applying principles of human-centered design to developing wearable technology capable of predicting the release of bodily waste in patients with incontinence.
Taking Learning to Another Level
March 2022 A trio of DTC students volunteered for an extracurricular project with Byline Bank. As a result, they learned more about human-centered design and themselves.
The Many Hats of a Product Designer
March 2022 Yao Shi (EDI '14) shares her experience as a senior product designer at Uber Freight and the skills she believes are necessary to be effective in her role.
from the Engineering Design Innovation (EDI) program
Bringing Human-Centered Design to the Job Search
February 2022 The Design Communication and Methods course helps students in Northwestern’s Engineering Design Innovation (EDI) program apply design thinking to career exploration activities and assets.
from the Engineering Design Innovation (EDI) program
Designing the Future of History Education
February 2022 Steph Manuel (MMM '19) shares how MMM prepared him to launch TrueFiktion in an effort to redesign how people understand and relate to American history.
from the MMM Program
MMM Alum Uses Design Thinking to Help Plato Look Forward
February 2022 Stephen Chang (MMM ‘21), a product manager at startup Plato, reflected on his recent experience leading a design sprint to help brainstorm new growth opportunities for the company.
from the MMM Program
Looking Forward to the Future of mpd²
February 2022 Jim Wicks, mpd² program director, shares what inspires him about Northwestern Engineering's Master of Product Design and Development Management (mpd²) program and what has him excited for the future.
from the Master of Product Design and Development Management (mpd²) program
Putting the Consumer First, in EDI and at P&G
February 2022 Adjunct lecturer Helen von den Steinen explains how a relationship between Procter & Gamble and Northwestern's Engineering Design Innovation (EDI) program gives students first-hand experience with human-centered design.
from the Engineering Design Innovation (EDI) program
Human-Centered Design Takes Flight
February 2022 SueSan Chen (EDI ‘18) shares how they apply human-centered design principles learned in Northwestern's Engineering Design Innovation (EDI) program to large-scale projects at United Airlines.
from the Engineering Design Innovation (EDI) program
Envisioning a Smarter Bathroom
February 2022 Amber Hall (mpd² ‘20) is changing how we interact with our home, starting with the bath. She shares how Northwestern Engineering's Master of Product Design and Development Management (mpd²) program gave her the product development skills to inspire the future.
from the Master of Product Design and Development Management (mpd²) program
Bringing Human-Centered Design Home
February 2022 Claire Henderson (MMM ‘18) shares how Northwestern’s MMM Program prepared her to lead the innovation team at Zillow.
from the MMM Program
Theory and Practice in Design Thinking Leads to InstaShield PPE Face Shield
January 2022 Applying his Differentiation by Design process, Segal Design Institute clinical professor Dan Brown invented a face shield, for rapid mass production, that can be clipped to any baseball cap.
from Northwestern Engineering
MMM Student Powers New Energy Company
January 2022 Entrepreneur Sophia Wennstedt (MMM ‘22) shares how blip energy got started and explains the value of the company's first product, the blipOne smart battery.
from the MMM Program
EDI Students Learn to Stand Out Thanks to Recent Alumni
December 2021 Alumni from Northwestern's Engineering Design Innovation (EDI) program hosted an informal reunion to share their own experiences with current EDI students.
from the Engineering Design Innovation (EDI) program
Design and Engineering Intersect in New Event Series
December 2021 The Design at the Intersections series, hosted by Segal Design Institute, brings together faculty from Northwestern Engineering to discuss interdisciplinary opportunities within design and engineering.
'Bringing the Future to Life' Thanks to MMM
December 2021 Adam Attas (MMM ‘18) explains how he's leveraged human-centered design principles at Fortune 100 companies and now as a product manager at a startup venture studio.
from the MMM Program
Lessons Learned So Far in MMM
November 2021 Current second quarter students check in about the highlights from their introduction to MMM and what they're looking forward to most about the rest of their time in the program.
from the MMM Program
Using Creativity in New and Productive Ways
November 2021 Rohan Bhatt (MMM '22) has always been a creative person. Thanks to Northwestern's MMM program, he is learning to use that creativity to drive impact and create change.
from the MMM Program
EDI Students Look 'Through the Looking Glass'
October 2021 First-year students in the EDI program were inspired by Alice in Wonderland as part of their Design Boot Camp orientation workshop.
from the Engineering Design Innovation (EDI) program
Leading Through the Power of Design
October 2021 Steelcase VP of Global Design and Product Engineering James Ludwig talks about his innovative Brand and Design Leadership course for students in Northwestern's Engineering Design Innovation (EDI) program.
from the Engineering Design Innovation (EDI) program
Designing Their Own Design Studio
October 2021 Nicholas Daniel Phillips (EDI '17) and Sergio Marquina (EDI '17) launched Studio 2133 after spending two years as classmates in Northwestern's Engineering Design Innovation (EDI) program.
from the Engineering Design Innovation (EDI) program
Design at the Intersections Event Series - Designing Freedom of Approach into Human-Machine Relationships
October 2021 On October 20, 2021, Northwestern Engineering's Bruce Ankenman and Todd Murphey discussed how humans and machines need to communicate, sometimes using nonverbal and/or emergent aspects of communication, leaving flexibility for the human. Watch the recording.
from YouTube
Building Community In-Person and Virtually
October 2021 EDI Co-Director Amy O'Keefe explains why collaboration is critical to the success of any service designer, whether they are working alongside their teammates or through a computer screen.
from the Engineering Design Innovation (EDI) program
Design at the Intersections Event Series - Design Stories
October 2021 Segal Design Institute's Design Intersections Series is a new event series that explores the intersections between design and engineering. During the first event in the series on October 14, 2021, Northwestern Engineering's Michael Peshkin and David Gatchell spoke about their experiences with design-engineering teams and clients, what talents and engineering skills team members bring, what happened, and what went awry. Watch the event recording,
from YouTube
Coming Full Circle With MMM
September 2021 Leah Marcus (MMM '13) had a transformative experience as a student in Northwestern Engineering's MMM program. Today, she is a business design director at IDEO and back at MMM, where she teaches as an adjunct lecturer.
from the MMM Program
Changing the World with Technology
September 2021 Kyron Whitfield (MMM '22) dreams of using technology to create innovative solutions that positively impact underrepresented communities. He turned to the MMM program to help make his dream a reality.
from the MMM Program
Northwestern Engineering Names Winners of 2021 Cole-Higgins Awards
September 2021 Casey Ankeny, Steven Franconeri, Victor Lefevre, Jill Wilson, and Kiki Zissimopoulos received the awards
from Northwestern Engineering
Taking Advantage of Learning Experiences During COVID-19
September 2021 Lucy Hu (EDI '20) discusses the pandemic, its impact on her EDI Thesis Project, and her professional work as a product designer for a company that created a COVID-19 PCR test.
from the Engineering Design Innovation (EDI) program
Helping ICU Doctors and Families Communicate
September 2021 Mengxue Bi (EDI '21) discusses her EDI thesis project and how she hopes to improve knowledge and understanding between clinicians in a hospital's ICU and the families of patients being cared for.
from the Engineering Design Innovation (EDI) program
Students Featured in Chicago Inno’s 2021 ’25 Under 25’
September 2021 Five Northwestern students, including one Segal Design Certificate student, were recognized by Chicago Inno during a year of unprecedented growth in Chicago’s tech scene.
Creating Change and Capturing Value for Customers
August 2021 Shubhendra Agrawal (MMM '21) was drawn to MMM because of the intersection of business and design thinking. He recently reflected on the most important lessons he took away from the transformative program.
from the MMM Program
Pam Daniels Featured on America By Design
July 2021 Pam Daniels, clinical associate professor at the Segal Design Institute, was recently featured during a segment of America By Design. A creative, collaborative leader with global experience in human-centered design and organizational development, Daniels spoke with designer Scott Henderson about visual measuring cups and spoons.
from Northwestern Engineering
What the Pandemic is Teaching Us About Design
July 2021 EDI Program Director Jim Wicks reflects on how COVID-19 has introduced new industries and countless leaders to the value of design thinking.
from the Engineering Design Innovation (EDI) program
Segal Graduation Newsletter 2021
June 2021 The Segal Design Institute congratulates the class of 2021. Read letters to graduates from Segal Co-Director Kim Hoffman, Manufacturing and Design Engineering Program Director David Gatchell, and Segal Design Certificate Program Directors Stacy Benjamin and John Anderson.
Redesigning the Theater-Going Experience
May 2021 Arijit Nerurkar (EDI '20) reflects on reimagining the classic Playbill® product as his thesis project for Northwestern's Engineering Design Innovation (EDI) program.
from the Engineering Design Innovation (EDI) program
Bringing Mindfulness to Product Management
May 2021 As the popularity of product managers has increased, so too has the responsibility they must take for their creations, says MMM and EDI adjunct lecturer Mike Edmonds.
from the MMM Program
Designing A Tool to Combat Math Anxiety
May 2021 Diana Jeong Ro (EDI '20) talks about her Engineering Design Innovation (EDI) thesis project and her attempt to help overcome anxiousness about math.
from the Engineering Design Innovation (EDI) program
How MMM Prepared Me to be a Product Manager at Mastercard
May 2021 Stephanie Baranovic (MMM '19) talks about what appealed to her about MMM and how her experiences in the program directly influenced her role and responsibilities today.
from the MMM Program
Encouraging Inclusivity in Competitive Gaming
May 2021 Jean Jiang (EDI '20) explored why users felt discouraged from playing online games for her EDI thesis project and designed a solution that promotes fair play and inclusivity.
from the Engineering Design Innovation (EDI) program
Helping Libraries Connect with Teenagers
May 2021 For her Engineering Design Innovation (EDI) thesis, Kelly McComas (EDI '20) explored how libraries can become better outlets for people who do not take advantage of their vast amount of resources.
from the Engineering Design Innovation (EDI) program
Designing a New Lair for Pet Reptiles
April 2021 Yifan Wu (EDI '20) brought together a passion for reptiles and knowledge learned in Northwestern's Engineering Design Innovation (EDI) program to create a state-of-the-art smart home habitat for pets.
from the Engineering Design Innovation (EDI) program
Seeing MMM Lessons All Around
April 2021 Courtney Weldon (MMM '21) talks about having knowledge developed in MMM be applicable to almost everything she does now.
from the MMM Program
Deliberative Design Brings Biases to the Forefront
April 2021 Kristen Smith (EDI '20) reflects on their thesis project for Northwestern's Engineering Design Innovation (EDI) program and how they are looking to reinvent the problem-solving process.
from the Engineering Design Innovation (EDI) program
Designing a Better ICU Experience
April 2021 Chris Baggott (EDI '20) looks back on his EDI thesis project and the impact he hopes it can have on intensive care units.
from the Engineering Design Innovation (EDI) program
Understanding Ethics and Identity in Design
March 2021 Greater Good Studio Co-Founder George Aye shares the motivation behind this new course.
from the MMM Program
Learning to Innovate in any Industry
February 2021 Bianca Deslouches (MMM '19) talks about her new role as director of innovation strategy at Daily Harvest, and how she applies the lessons learned in Northwestern Engineering's MMM program on a daily basis.
from the MMM Program
Kintsugi: First-Year EDI Students Explore Art of Repair in 2020
February 2021 EDI Boot Camp invites new students to build skills and community virtually through distributed design practice.
from the Engineering Design Innovation (EDI) program
Trio of MMM Alumni Share Experience Working at IA Collaborative
January 2021 Jenn Beske (MMM '15), Cam Scovil (MMM '17), and Juan Luciano (MMM '19) talk about their work at the design and innovation consultancy and the lessons they learned at Northwestern.
from the MMM Program
Using Whole-Brain Communications to Help Front-Line Workers
January 2021 MMM students provided recommendations to Northwestern Medicine to increase ease of use of analytical dashboards.
from the MMM Program
Transforming Cutting-Edge Technology
January 2021 Lynn Gong (MMM '18) talks about her role as a product manager at Adobe and how Northwestern Engineering's MMM program helped prepare her for the job.
from the MMM Program
Learning to Dream Bigger in MMM
January 2021 Rei Kigoshi (MMM '21) examines why she left her job developing innovative product concepts for aircraft cabins to pursue degrees in business and design innovation.
from the MMM Program
EDI Application Questions Answered
January 2021 The MS in Engineering Design Innovation (EDI) program discusses some of the most common questions they hear from prospective students about the application process.
from the Engineering Design Innovation (EDI) program
Professor David Gatchell Receives 2020 Meshii Award
January 2021 Launched in 2016, the Masahiro and Eiko Meshii Award recognizes excellence in design education. This year Professor David Gatchell, director of the Manufacturing and Design Engineering (MaDE) undergraduate degree program, was honored along with Matthew Glucksberg, professor of biomedical engineering.
from Northwestern Engineering
Brown Named to National Academy of Inventors
December 2020 Clinical Professor Dan Brown, director of Segal's Prototyping and Fabrication Lab and a renowned inventor, is among 175 new fellows in the 2020 class.
from Northwestern Engineering
Design-A-Thon Ideas Rise to Occasion
September 2020 McCormick Design-A-Thon 2020, a virtual hackathon-style competition, challenged students to reimagine community in age of COVID-19. Segal students, faculty, and alumni served as mentors, moderator, and judges in the competition.
from Northwestern Engineering
How COVID Turned My MMM Program Experience into a Real-life Design Case-study
September 2020 MMM Student Sarah Pinner (MMM ‘22) views the hybrid class experience as one that practices what MMM teaches.
from the MMM Program
A Contactless Bus Designed for the Pandemic Age
August 2020 John Hartman, clinical assistant professor in the Segal Design Institute, participated as a judge in the FourC Challenge, an international design competition sponsored by the Shanghai Jiao Tong University School of Design. “Futurebus,” designed by an international team that includes Northwestern Engineering student Ryan Teo, won top prize.
from Northwestern Engineering
Reflections from the MMM Class of 2020
August 2020 Graduates of the MMM Class of 2020 share their perspectives on MMM’s impact and memories of their ‘aha’ moment in the program.
from the MMM Program
MMM: A Pathway to Whole-Brain Thinking
August 2020 Dean Julio M. Ottino welcomed the new MMM cohort this summer. The following is an adaptation of his remarks.
from the MMM Program
Anthony Jakubiak Gives Back to EDI Community
July 2020 The EDI alum, who currently works as Executive Design Director at Chase, recently participated in a New York City panel discussion for EDI students.
from the Engineering Design Innovation (EDI) program
Five Ways to Challenge Anti-Black Racism Using Design
July 2020 As the first pair of Black co-presidents to lead the Innovation and Design Association at Kellogg, Marvin Harris, Jr. (2Y 2021) and Hannah Anokye (MMM 2021) believe “that design and innovation can be leveraged to tackle societal issues that have stemmed from years of systemic inequality.”
from the MMM Program
How McCormick Students are Helping Fashion Become More Green
July 2020 McCormick students Regina Morfin and Avantika Raikar are working to help the environment via the fashion industry with sustainable textiles.
from Northwestern Engineering
June 2020 Segal Graduation Newsletter
June 2020 June 2020 Segal Graduation Newsletter
Trio of McCormick First-Year Students Win Design Contest
May 2020 Three McCormick first-year students won the White Space Challenge for designing a natural air purifier that uses moss.
from Northwestern Engineering
EDI Program Welcomes New Advisory Board
May 2020 Design leaders from across industries offer guidance and input on preparing students for emerging roles in design and innovation.
from the Engineering Design Innovation (EDI) program
Design 384 Students Help Farm Streamline Composting System
April 2020 A five-student team from Design 384 proposed a five-pile system to compost Wagner Farm’s 50-50 manure-straw waste more efficiently by introducing air through a pipe system beneath the pile.
from Northwestern Engineering
EDI Team Collaborates to Move Design Studio Courses Online
April 2020 Segal Design Institute faculty and staff adopt distributed design tools to deliver coursework in the wake of COVID-19.
from Northwestern Engineering
Designing a New Approach to DTC
April 2020 Northwestern Engineering’s Design Thinking and Communication course will emphasize labor-based assessments and iteration as it transitions to remote learning this spring.
from Northwestern Engineering
MaDE Capstone Quickly Adjusts to COVID-19 Realities
April 2020 COVID-19 leads Segal professors Dan Brown and David Gatchell to quickly adjust the capstone project at Northwestern Engineering’s MaDE program.
from Northwestern Engineering
City of Chicago Launches Design System
April 2020 Discover how a Northwestern EDI class helped validate the need for Chicago's new visual identity.
from the Engineering Design Innovation (EDI) program
Class of 2020: EDI Thesis Projects
April 2020 Learn more about the Thesis projects created by each graduating student from Northwestern's Engineering Design Innovation (EDI) program.
from the Engineering Design Innovation (EDI) program
Winter 2020 Design Innovation Trek to San Francisco
March 2020 Northwestern EDI ‘20 students recently visited Bay Area design studios and EDI alumni.
from the Engineering Design Innovation (EDI) program
Design Innovation in New York City
March 2020 Northwestern EDI student Kelly McComas reflects on her experience touring startups and design studios with design innovation graduate students in NY.
from the Engineering Design Innovation (EDI) program
Demonstrating the value of human-centered design
January 2020 Joanne Ting-Yu Hsu’s summer internship with Feeding America taught her to experiment and reflect more, thanks to alumnus mentor Dan Butt.
from the Engineering Design Innovation (EDI) program
Creating Solutions for Complex Healthcare Challenges
January 2020 Working with alumna mentor Aubrey Kraft at Kaiser Permanente Design Consultancy made Alyssa Brown’s summer internship an experience to remember.
from the Engineering Design Innovation (EDI) program
EDI '19 Cohort Celebrates Graduation
December 2019 Northwestern University’s Master of Science in Engineering Design Innovation (EDI) program celebrated the graduation of its accomplished master’s students on December 14.
from the Engineering Design Innovation (EDI) program
Human-Centered Designs on Display at Thesis Fair
December 2019 On December 13, graduating EDI students presented their thesis projects before faculty, mentors, family, friends, and classmates at the Ford Motor Company Engineering Design Center.
Design Research
December 2019 The MMM Program's Design Research course taught by Amy Schwartz provides a deep dive into the human-centric element of the design thinking process.
Designing a Measure of Success
December 2019 Pam Daniels, a clinical associate professor with Segal Design Institute, cooks up an innovative design now sold at New York’s Museum of Modern Art store.
from Northwestern Engineering
MMM Students Sweep Kellogg Design Challenge
November 2019 Teams representing the MMM Program took home the top prizes at the Kellogg Design Challenge in partnership with Amazon.
from Northwestern Engineering
EDI Alumni Network Helps Students Find Internships and Jobs
November 2019 Chris Spaulding (EDI '19) interned at Milwaukee Tool over the summer where he was mentored by two EDI alumni.
Alumna Heather Stern Discusses Solutions to Close the Gender Gap
November 2019 Alumna Heather Stern discussed strategies to support gender equity in brand and design leadership as part of the Dean’s Seminar Series.
from Northwestern Engineering
Design by EDI Alumnus Chosen for Nike By You x Cultivator
November 2019 Morgan Lewis (MS EDI '18) designed a sneaker for her Industrial Design class and now it is available as a limited edition shoe on the Nike website.
Segal Design Institute Hosts Prototype Purple
October 2019 To celebrate Homecoming, Segal Design Institute and the McCormick School of Engineering welcomed alumni and their families to its annual event, Prototype Purple, in the Ford Engineering Design Center.
EDI Students Win dmi:Design Value Award
October 2019 A team of EDI students were honored as third place winners for an innovative menstrual cup system.
Ford Design Center Unveils Renovations
September 2019 The Ford Motor Company Engineering Design Center underwent renovations to create more spaces for collaboration and innovation.
from Northwestern Engineering
EDI '20 Students Design 'Wildest Dreams'
September 2019 The newest cohort of EDI students completed Design Boot Camp with presentations and a gallery walk in the Ford Design Studio on September 23.
from the Engineering Design Innovation (EDI) program
Beyond Good Intentions: How Do You Create a Culture of Responsible Design?
September 2019 Northwestern and Design for America alumnus Anna Blakley shares her reflection after helping to organize a panel discussion on responsible design. The event was co-hosted by LinkedIn and Design for America.
from LinkedIn
Designing a Better World
September 2019 Fernanda Pupe Colaco (MMM '20) interned with IDEO.org over the summer. Her internship took her to Tanzania where she designed financial tools for street food vendors.
Visual Measuring Cups by Faculty Member in The New York Times
August 2019 Visual measuring cups designed by Pam Daniels, Clinical Associate Professor with the Segal Design Institute, were featured in The New York Times.
from New York Times
Leveraging MMM Skill Set at Sephora's Innovation Lab
August 2019 Mark Carrott Odden (MMM '20) spent his summer interning with the Sephora's Innovation Lab, an opportunity that aligned with his passion for combining retail, innovation, and technology.
As Design for America Turns 10, Summit Spotlights Climate Change Effects in Local Communities
August 2019 More than 100 students from schools around the country will attend the Northwestern-hosted event from August 8-11.
from Northwestern Engineering
Integrating Design Thinking and Business Strategy
July 2019 During the spring term, EDI students collaborated with 3M as part of the course DSGN 455: Design Strategy.
from the Engineering Design Innovation (EDI) program
Design for America Leadership Studio to Explore Climate Change Solutions
July 2019 More than 100 students from schools around the country will attend the Northwestern-hosted event from August 8-11.
from Northwestern Engineering
Solar Car Team Unveils Reimagined Vehicle at Formula Sun Grand Prix
July 2019 Featuring greater reliability and structural stability, NUSolar introduced its new solar car at the Formula Sun Grand Prix from July 1-6 in Austin, Texas.
from Northwestern Engineering
Segal Design Institute Hosts San Francisco Design Week Panel Discussion
July 2019 Jim Wicks, Director of the MS EDI program, moderated a panel with representatives from Uber Health, HopeLab, and the City of Chicago before an audience of nearly one hundred people.
MMM Celebrates Class of 2019 Graduates
July 2019 Northwestern University's MMM Program celebrated the graduation of its master's students on June 21 and 22 as part of the University's 161st Commencement.
from the MMM Program
Innovating through Design Sprints
June 2019 Fourteen EDI students enrolled in a course called Design Sprints developed projects for industry partners, including Kraft Heinz, Lurie Children's Hospital, and Actualize Therapy.
Inspired by Leonardo da Vinci, Design Class Explores Geometry, Manufacturing, and Art
June 2019 The second year of the interdisciplinary class, DSGN 395-64: Leonardo, Geometry, and the Art of Manufacturing, introduced students to hands-on experiences from an iron pour to creating pieces for an art exhibit.
from Northwestern Engineering
Class of 2019 Celebrates Graduation
June 2019 Graduates from the Manufacturing and Design Engineering (MaDE), McCormick Integrated Engineering Studies (MIES), and Segal Design Certificate programs attended a reception hosted by the Segal Design Institute.
MMM Students Journey to Design Solutions
June 2019 Students in the MMM Program spent the winter term collaborating with Discover Global Network and Half Acre Beer Company as part of Business Innovation Lab, the program's capstone course.
Deep Dive
June 2019 Northwestern Engineering students continue to delight Shedd Aquarium scientists year after year with innovative, collaborative solutions to important challenges.
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EDI Students Compete in VentureCat
May 2019 Christy Zhang, Hanna Lauterbach, and Chris Spaulding (EDI '19) will represent their startup called Maya in VentureCat, an event celebrating Northwestern's most promising student-founded startups.
Accenture’s Baiju Shah Visits Campus to Discuss the Future of Design and Strategy
April 2019 Baiju Shah, chief strategy officer for Accenture Interactive and global lead at Fjord, gave the talk “Design and Strategy: What’s Next?” as part of the Segal Design Leadership Series on April 17.
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MMM Innovation Day Explores Design in Business
April 2019 Students came together for the first-ever MMM Innovation Day on April 12 to hear different perspectives about fostering design innovation in business.
Class of 2019: EDI Thesis Projects
April 2019 Each graduating student from the Engineering Design Innovation program completed a thesis project with support from faculty and industry mentors.
from the Engineering Design Innovation (EDI) program
Design 384 Students Work to Expand Sensor Network to Prairie Environment
April 2019 Working with Professor Bill Miller and researchers, four Design 384 students helped design a power system for the Array of Things sensor network useable in a prairie setting to collect environmental information.
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MMM Students Win PitchTexas Competition at SXSW
April 2019 A startup created by three Northwestern students won $10,000 at the 2019 SXSW PitchTexas Competition on March 8.
Segal Design Leadership Series Presents Accenture Interactive’s Baiju Shah
April 2019 Shah will visit campus on April 17 to discuss how design can promote the fusion of creativity and science and lead to breakthroughs.
from Northwestern Engineering
Intuitive Design for Measuring Cups Earns Recognition at Housewares Show
March 2019 Pam Daniels, a Clinical Assistant Professor with the Segal Design Institute at Northwestern, was a finalist for the 2019 Global Innovations Awards for product design at the International Home + Housewares Show earlier this month.
MMM Students Win AbbVie Innovation Challenge
March 2019 Northwestern students competed in the AbbVie Innovation Challenge on March 6, with a team consisting of three MMM students and a Kellogg MBA student placing first.
Northwestern Students Apply Design Thinking to Legal Service Delivery
March 2019 Twenty-four students from Northwestern Pritzker School of Law and Segal Design Institute’s EDI program teamed up for Design + Law, an event that focused on design thinking as a problem-solving approach for legal service delivery.
City of Chicago Partners with Northwestern Engineering to Explore Civic Service Design
March 2019 Master of Science in Engineering Design Innovation (EDI) students worked with the City of Chicago to explore new ways for residents to engage with city services.
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Exploring Entrepreneurship in Zell Fellows Program
March 2019 Robbie Sutkay and Layon Costa are applying the skills they have learned from the MMM Program to the Zell Fellows Program.
from the MMM Program
Three Faculty Members Join Design Research Cluster
March 2019 Meet the three newest faculty members at Northwestern to have joined the Design Research Cluster: Jessica Hullman, Noshir Contractor, and Nicholas Diakopoulos.
Procter & Gamble Takes Tide Cleaners Nationwide
February 2019 In 2015, EDI students collaborated with the consumer products company to design a direct-to-consumer service called Tide Spin. Procter & Gamble announced it will roll out a version of the service to 2,000 locations by next year.
Students at 5th Annual IDI Challenge Address Campus Food Insecurity
February 2019 Twelve EDI students traveled to Boston for the annual Integrated Design Innovation (IDI) Challenge to connect with master's students from peer programs and present work to Feeding America.
from the Engineering Design Innovation (EDI) program
MMM Students Research-Design-Build Their Way to Innovation
February 2019 During the fall 2018 term, students in MMM's Research-Design-Build course partnered with DICK'S Sporting Goods and Lowe's Home Improvement.
Northwestern, SAIC Students Partner through ‘Data as Art’ Class
January 2019 Multimedia art projects created in the fall 2018 ‘Data as Art’ class will be on display in the Ford Motor Company Engineering Design Center until late February.
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EDI Graduates Celebrate Commencement
December 2018 Northwestern University’s McCormick School of Engineering and Applied Science celebrated the graduation of its accomplished master’s students from the Engineering Design Innovation program on Saturday, December 15.
from the Engineering Design Innovation (EDI) program
Hybrid Designers Show Projects at EDI Thesis Fair
December 2018 Eighteen EDI students presented their thesis projects before faculty, mentors, family, friends, and classmates at the Ford Motor Company Engineering Design Center.
Student Projects Showcased at Fall Design Expo
December 2018 The two-day event featured student work from Segal Design Institute courses and programs, including the MS in Engineering Design Innovation program, Segal Design Certificate, and first-year course Design Thinking and Communication.
from Northwestern Engineering
Class of 2018: EDI Thesis Projects
December 2018 Each graduating student from the EDI program completed a thesis project with support from faculty and industry mentors. The projects spanned multiple fields of design including product, interaction, service, strategy, and user experience.
from the Engineering Design Innovation (EDI) program
Northwestern Undergrads Advance to Final Round of Big Ten Student Design Challenge
December 2018 Three undergraduate students from Northwestern Engineering will advance to the final round of competition in the Big Ten Student Design Challenge sponsored by Herman Miller.
from Digital Learning at Northwestern
EDI Students Prepare for Human-Centered Design Careers
December 2018 Students in the EDI program benefit from intimate conversations with alumni about how design integrates in different fields. That's important in an industry where integrated design innovation skills don’t fall easily into one job category.
MMM Students Win Kellogg Design Challenge
November 2018 Thirty-six teams competed in the Kellogg Design Challenge to create solutions to reduce barriers to insulin pump therapy for Medtronic.
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Service Design Course Partners with Feeding America to Address Food Insecurity
October 2018 Twenty students in the winter 2018 Service Design course worked with Feeding America to create solutions to distribute rescued foods from retail stores to food insecure community members.
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Segal Design Institute Hosts Chicago Ideas Week Lab
October 2018 “Designing a More Authentic Life” was the first lab of Chicago Ideas Week, which focused on using the design process to create a more joyful life.
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Design for America Honored with National Design Award at Cooper Hewitt Gala
October 2018 Founded at Northwestern in 2009, the national student group was honored during the National Design Awards Gala on October 18.
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Liz Gerber Receives 2018 Meshii Award
October 2018 The Masahiro and Eiko Meshii Award recognizes excellence in design education, honoring Liz Gerber this year.
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EDI Students Begin Their Journey
October 2018 The EDI program welcomed 19 new students from 5 countries and 15 different schools to campus for Design Boot Camp, a pre-term session.
EDI '18 Students Reflect on Internships
September 2018 This past summer, EDI students interned at Feeding America, U.S. Department of Health and Human Services, Microsoft, and Procter & Gamble Ventures among others. Four students share their experiences.
Q&A with Alyssa Lorenz, MMM '16
September 2018 Alyssa Lorenz is a Marketing Manager with Johnson & Johnson Medical Devices in the healthcare industry. In a Q&A, she reflects on her experience in the MMM Program and how it has impacted her career.
from the MMM Program
EDI Students Reflect on Internships
September 2018 This past summer, EDI students interned at Feeding America, U.S. Department of Health and Human Services, Microsoft, and Procter & Gamble Ventures among others. Four students share their experiences.
from the Engineering Design Innovation (EDI) program
Q&A with Jeanne Gatto, MMM '13
September 2018 Jeanne Gatto is Director, Innovation Strategy at Baxter Healthcare Corporation in the medical devices industry. In a Q&A, she reflects on her experience in the MMM Program and how it has impacted her career.
Q&A with Michael Chen, MMM '15
August 2018 Michael Chen is a Senior Product Marketing Manager with Slack in the technology industry. In a Q&A, he reflects on his experience in the MMM Program and how it has impacted his career.
from the MMM Program
Design Thinking in the NFL
August 2018 Richard Xie (MMM '19) spent his summer interning with the National Football League, working in Media and Business Development in both New York and Shanghai.
Design Strategy for iRobot
August 2018 EDI students developed conceptual ecosystems for the consumer robot company iRobot as part of their course DSGN 455: Design Strategy.
Design for America Leadership Studio to Focus on Student Empowerment
July 2018 More than 100 students from 38 universities across the nation will attend the Northwestern-hosted event from August 1-5.
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Peer Power
July 2018 Nearly 50 student-trainers help their fellow Wildcats with the safe and effective use of equipment in the Segal Prototyping and Fabrication Lab.
MMM '18 Graduates Celebrate
July 2018 Northwestern University's MMM Program celebrated the graduation of 58 master's students on June 22 and 23 as part of the University's 160th Commencement.
Exploring the Future of Freight and Logistics
June 2018 Thanks to a pilot course at Northwestern's Segal Design Institute, 11 Master of Science in Engineering Design Innovation (EDI) students gained a hands-on experience with Uber Freight's efforts to transform one of the nation's most critical industries.
Designing Solutions for Real-World Problems
June 2018 This past winter, students in the MMM Program collaborated with NorthShore University HealthSystem, McDonald's, and Hormel Foods Corporation as part of the program's capstone educational experience, Business Innovation Lab.
Wheels Up
June 2018 Julia Savich (EDI '17) and Northwestern students with Design For America Summer Studio work to take the stress out of air travel for wheelchair users.
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Dollars and Design Sense
June 2018 Students in Northwestern's MMM Program combine design thinking and business expertise in a collaborative initiative with Visa.
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Manufacturing Marvels
June 2018 With a 3,000-degree furnace melting iron before them, 10 Northwestern students enrolled in a course titled Leonardo, Geometry, and the Art of Manufacturing participated in a centuries-old manufacturing process.
Empowering Undergraduates at the Intersection of Design and Computer Science
May 2018 The Design, Technology, and Research course uses a new, fast-paced teaching model to empower undergraduates to lead independent computer science research projects.
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PedalCell Competes in VentureCat
May 2018 When Gar Waterman (EDI '18) is not busy learning about human-centered design during his courses for the MS Engineering Design Innovation program, he helps run a student-led startup called PedalCell.
Alumnus Takes Idea from Thesis Project to Manufacturing
May 2018 Phoebe Evans (EDI '17) is a Breakthrough Technology Process Engineer for Mars Wrigley Confectionery. In her spare time, she has developed her EDI thesis project, Gumdrop, into a market-ready product.
MMM Students Compete in VentureCat
May 2018 Five MMM students are getting a chance to hone their entrepreneurship skills while competing in VentureCat, an event celebrating Northwestern’s most promising student-founded startups.
Design for America Recognized with Prestigious National Design Award
May 2018 Founded at Northwestern in 2009, Design for America has been awarded Cooper Hewitt, Smithsonian Design Museum’s National Design Award for corporate and institutional achievement.
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Taking on Food Insecurity
March 2018 In a Service Design course, 20 EDI students developed new ways for Feeding America to get food into the hands of those who need it most.
Alumna's Company Wins Award at 2018 Consumer Electronics Show
March 2018 Alumna Hannah Chung’s company Sproutel won the Tech for a Better World Innovation Award at the 2018 Consumer Electronics Show in Las Vegas.
IBM’s Phil Gilbert Discusses Transformative Power of Design
March 2018 A part of the Segal Design Leadership Series, Gilbert revealed the critical role that human-centered design has played in IBM’s transformation to become the largest design-thinking organization in the world.
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EDI Class Brings Together Designers and Entrepreneurs
February 2018 EDI students help solve human-centered design issues for undergraduate entrepreneurs working on startup companies.
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White Space Design Challenge
February 2018 On January 27, seventy-seven students from Northwestern, Illinois Institute of Technology, Purdue University, and the University of Illinois at Chicago gathered on Northwestern’s Evanston campus to kick off the White Space Design Challenge.
Segal Design Leadership Series Presents IBM Design’s Phil Gilbert
February 2018 Gilbert will visit campus on February 26 to discuss how IBM uses human-centered design to develop products that address today’s complex challenges.
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‘Data as Art’ Explores Live Music, Government Spending, and Dreams
January 2018 Interdisciplinary course’s five final projects on display until February 26 in the Ford Motor Company Engineering Design Center.
from Northwestern Engineering
Improving Patient Care
January 2018 An interdisciplinary team of graduate students from Northwestern and Oregon Health & Science University took second place in the Student Design Challenge hosted by the American Medical Informatics Association in November 2017.
Class of 2017: EDI Thesis Projects
January 2018 Each graduating student from the EDI program completed a thesis project with support from faculty and industry mentors. The projects spanned multiple fields of design including product, interaction, service, strategy, and user experience.
Bringing Design to the Friendly Skies
December 2017 Insights and prototypes took flight in a MMM course called Research Design Build during the fall quarter as students partnered with United Airlines for a design innovation project.
Growth on Display
December 2017 On December 8 at the Ford Engineering Design Center, graduate students displayed their projects at the 2017 EDI Thesis Show, the culmination of the students' 18-month academic journey.
Three Professors Named to National Academy of Inventors
December 2017 Walter Herbst, Mark C. Hersam, and Teresa K. Woodruff were elected by their peers for outstanding contributions to innovation.
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Segal Design Expo Showcases Innovative Projects
December 2017 The two-day event featured student work from several Segal Design Institute courses and programs, including the MS in Engineering Design Innovation program, student group Design for America, and first-year course Design Thinking and Communication.
from Northwestern Engineering
Design Expo Showcases Innovative Projects
December 2017 The two-day event featured student work from several Segal Design Institute courses and programs, including the MS EDI program, student group Design for America, and first-year course Design Thinking and Communication.
from Northwestern Engineering
MMM Students Compete in Kellogg Design Challenge
November 2017 Students from across the United States and Canada competed to find better ways to deliver information to millennial parents.
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User Research for Sustainability
November 2017 Vivien Ng, a Northwestern Engineering student in the MaDE program, conducted user research for House by Northwestern. Her research contributed to a solar-powered home designed and built by students.
Designing for Inclusion in 24 Hours
November 2017 Graduate students from Northwestern, University of Pennsylvania, MIT, and Carnegie Mellon presented prototypes intended to help those with disabilities navigate urban areas.
Creating a Category for Graduate Design Degrees
October 2017 Walter Herbst and Amy O’Keefe work toward making design degrees more consistent among peer institutions.
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Designing for A Just Harvest
October 2017 On October 18, the Segal Design Institute received the Sr. Cecilia Fandel Award for Community and Economic Development from A Just Harvest, a non-profit organization in the nearby Rogers Park neighborhood of Chicago.
Homecoming with Segal Design Institute
October 2017 On October 6, over 200 current students, alumni, faculty, and staff celebrated Homecoming for Northwestern at our Prototype Purple event.
Northwestern Solar Home Shows Off in Prime Time
October 2017 A team of students from House by Northwestern competed in Department of Energy’s Solar Decathlon, a collegiate competition that challenges teams to build a solar-powered home. Vivien Ng, a junior in the MaDE program, led on interior design.
from Northwestern Now
EDI Announces New Director
October 2017 The EDI program has announced Jim Wicks as the new Director of the EDI program. Before joining the faculty at Segal Design Institute in 2016, Wicks was the Senior Vice President of Consumer Experience Design at Motorola.
EDI '18 Students Go 'Into The Wild'
September 2017 The newest students in the MS in Engineering Design Innovation (EDI) program completed a ten-day boot camp in design, mechatronics, and fabrication before the official start of their program.
Advancing Design Research through Interdisciplinary Collaboration
September 2017 This year, four more faculty members have joined the Design Research Cluster: Brent Hecht from the School of Communication, Stephen Schueller from the Feinberg School of Medicine, Eleanor O’Rourke from Northwestern Engineering and the School of Education and Social Policy, and Madhu Reddy from the School of Communication.
Solar House Readies for Competition
August 2017 House by Northwestern’s ribbon-cutting ceremony took place Wednesday, August 23; next stop is the DOE Solar Decathlon.
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Using Design to Make Cities More Accessible
August 2017 More than 105 Design for America students tackled urban accessibility at Northwestern’s annual leadership studio.
from Northwestern Engineering
University Shop Managers Gather at Northwestern to Discuss Safety
July 2017 The Segal Design Institute hosted the third Student Shop Managers Conference (SSMC), which fostered dialogue on combining theory and practice in education, as well as standards for training, safety, and operations in educational student shops.
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MaDE Alumni Reinvent Technology for Adventure Travel
July 2017 James Kubik and Alan Besquin met as first-year students at Northwestern and they both majored in Manufacturing and Design Engineering (MaDE) through the Segal Design Institute. Now, they are co-founders of a startup called Somewear Labs.
3D Printing Empowers Students to Create New Designs
July 2017 Michael Beltran is the director of the 3D Printing and Rapid Prototyping Lab in the Ford Motor Company Engineering Design Center at Northwestern. He teaches design as a concept integrated within product development, engineering and manufacturing.
Northwestern Students Envision the Future of Care
June 2017 During Intersect CPG: Transformative Product and Business Model Innovation, a multidisciplinary course offered by the Segal Design Institute, graduate students from Northwestern Engineering, Medill and Kellogg work with coaches from Procter & Gamble.
A New Way to Practice Passing
June 2017 As part of a Segal Design Institute course, students collaborated with Northwestern’s men’s soccer team to develop a soccer trainer that improves field awareness and passing accuracy.
from Northwestern Engineering
Northwestern Participates in San Francisco Design Week
June 2017 Segal Design Institute hosted an open house during at Northwestern's campus in downtown San Francisco on June 20.
MMM Students Celebrate Graduation
June 2017 Northwestern University’s McCormick School of Engineering celebrated the graduation of students from the MMM Program on June 17 as a part of the University’s 159th Commencement.
MPD² Students Design New Products for Home
June 2017 Graduate students in the Master of Product Design and Development program presented their capstone projects at the Ford Motor Company Engineering Design Center in June.
EDI Students Head Out for Summer Internships
June 2017 Students enrolled in the MS in Engineering Design Innovation (EDI) program participate in summer internships at a variety companies, including Autodesk, IDEO, Medtronic, and Procter & Gamble.
San Francisco Design Week
June 2017 The Segal Design Institute will be opening the doors of Northwestern's new campus in downtown San Francisco on June 20 as part of San Francisco Design Week. This casual open house will give the Bay Area design community a chance to get to know our faculty, students and alumni.
Sarah Lim Wins Student Research Competition
May 2017 Northwestern Engineering junior Sarah Lim won the ACM CHI 2017 Student Research Competition earlier this month. Lim has been working in Northwestern's Delta Lab, an interdisciplinary research lab and design studio led by Segal research faculty, to make web design more accessible for beginners.
from Northwestern Engineering
Design Cluster Fellow Talks Crowdfunding on Marketplace
May 2017 Julie Hui, a Segal Design Cluster Fellow working at the Delta Lab at Northwestern, spoke to American Public Media's Marketplace about her research on crowdfunding.
MMM Student is a Cofounder of Viral Sensation RompHim
May 2017 Elaine Chen is a second-year in the MMM Program and happens to be one of four co-founders behind the RompHim, a romper designed for men, that has drawn attention from the media and many backers on Kickstarter.
from the MMM Program
Northwestern Student's Redesign of Apple Music Goes Viral
May 2017 Northwestern student Jason Yuan created his own redesign of Apple Music and published it on Medium. In just a few days, his posted received over 250,000 views and attention from Fast Company Design.
MMM Team Brings Special Forces to Code Platoon
May 2017 A team of MMM students that included military personnel identified cost-effective channels to improve user experience with Code Platoon, a Chicago vocational school that trains veterans through an intensive coding program. The student team tackled this project as part of Design 480: Business Innovation Lab, a unique experiential course for MMM students.
Northwestern’s Car Teams Gear Up for Competition
May 2017 With newly redesigned cars, Northwestern’s Baja and Formula SAE (Society of Automotive Engineers) teams are gearing up to speed past the competition. Both teams will race in three competitions this quarter.
from Northwestern Engineering
Applying Design in the Management Consulting Space
May 2017 Anil Divakaran, a student in the MMM Program, explains how he leveraged design innovation skills in a more traditional management consulting role during a summer internship.
from the MMM Program
Northwestern Launches 'Make' Site
April 2017 Northwestern Engineering has several facilities for fabrication and prototyping. But how do you know which one is best for your project? Head to MAKE Northwestern, the University’s new one-stop information hub for all of its fabrication facilities and resources.
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Design For America alumnus wins Audience Choice prize at Cupid’s Cup
April 2017 The automated lighting system Luna Lights, led by Northwestern alumnus Donovan Morrison, won the Audience Choice prize on March 30 at Cupid's Cup, an entrepreneurship competition sponsored by Under Armour's CEO. Luna Lights began as a student project in Design For America's Northwestern studio. Design for America is housed within the Segal Design Institute.
from Northwestern Now
MMM Team Wins Rotman Design Challenge
April 2017 Held on April 1-2, the Rotman Design Challenge recognized a team of four students in the MMM Program with the best business and design solution on behalf of wireless telecommunications company and challenge sponsor TELUS.
MMM Team Takes Second in Innov8 Marketing Case Competition
April 2017 Held on March 2-4, the Innov8 Marketing Case Competition recognized a team with three MMM students for their response to a marketing challenge issued by competition sponsor Adobe.
from the MMM Program
Helping Students with Food Allergies Transition to College
April 2017 Students in the Engineering Design Innovation program collaborated with Dr. Ruchi Gupta, a Northwestern-based food allergy researcher, to address the vulnerability of students with life-threatening food allergies on college campuses.
Design for America Alumnus Leads Luna Lights to Cupid's Cup Finals
March 2017 On February 6, the start-up Luna Lights, which began as a Design for America project at Northwestern, was named a finalist for Cupid’s Cup, an entrepreneurship competition started by Under Armour founder Kevin Plank. Northwestern will host the finals March 30 at Pick-Staiger Concert Hall. Design for America is housed within the Segal Design Institute.
from Northwestern Now
Leveraging MMM Skills with New Venture Discovery
March 2017 MMM student Adam Attas chronicles how the New Venture Discovery design practicum has taught him to tackle a problem using a lightweight solution.
from the MMM Program
Northwestern students learn by doing in Bay Area Immersion Program
March 2017 Anthony Jakubiak, an Engineering Design Innovation alumnus and Senior Experience Designer at SAP Labs, comes full circle. This quarter, Jakubiak is a co-instructor with faculty member Liz Gerber at Northwestern's inaugural Bay Area Immersion Program where they emphasize experiential learning.
Student Perspective: Bay Area Immersion Experience
March 2017 Milan Samuel is a junior in the Manufacturing & Design Engineering (MaDE) program. This past quarter, Milan participated in the inaugural Bay Area Immersion Program. Here is her perspective on the program.
IA Collaborative Design Director Speaks to MMM Students
February 2017 IA Collaborative’s Rebecca Gimenez spoke about critical and emerging trends impacting companies in the travel and hospitality space and offered advice on how to become champions of meaningful innovation.
from the MMM Program
TA-DA - Undergraduates Design Expandable Electric Car
December 2016 Four Northwestern students picked up the top award from the P.A.C.E. annual forum sponsored by General Motors, HP, and Siemens for their work as part of an international design team.
“Research Design Build” Course Inspires MMM Alumnus and Current Students
December 2016 MMM alumnus and Harley-Davidson President and CEO Matt Levatich worked with students to solve a challenge presented by the renowned motorcycle company.
from the MMM Program
The End of a Journey: Class of 2016 Thesis Presentations
December 2016 Thirteen students presented their individual thesis projects, efforts that touched on topics ranging from education and healthcare to food and travel.
Class of 2016 EDI Thesis Projects
December 2016 Each graduating student from the Engineering Design Innovation program completed a thesis project with support from faculty and industry mentors. The thesis projects spanned multiple fields of design including product, interaction, service, strategy, and user experience. Browse each student’s final thesis project below.
from the Engineering Design Innovation (EDI) program
Class of 2016 graduates
December 2016 Segal Design Institute celebrated the newest graduates from the MS EDI program.
Managing Directors of Moment Speak to MMM Students
December 2016 The MMM program at the Segal Design Institute welcomed Josh Lucas-Falk and John Devanney of Moment for an event called “Integrate: Business + Design: How to get the most from your degrees in the corporate world.”
MMM Students Win Kellogg Business Design Challenge
December 2016 Proctor & Gamble challenged student teams to design a new foot care routine. The winning team included Nick Anastasiades, Natasha Singh, and Tom McIntyre from the MMM program.
MMM Students Give Back to the Community
November 2016 MMM students organized “Hoot for the Homeless,” a fundraiser for Kellogg School of Management students. Proceeds were donated to Connections for the Homeless, a local non-profit organization.
Students in "Designing Product Interactions" Listen Closely
November 2016 Students in "Designing Product Interactions" took a workshop in sound design led by Steve Milton, founder and CEO of Listen. Listen helps clients such as Microsoft, Tinder, Spotify, Virgin, and Audi shape user experience.
Twenty-Four Hours to Address a Twenty-Year-Old Problem
November 2016 Nearly 80 graduate students from four Integrated Design Innovation programs – Northwestern, University of Pennsylvania, MIT and Carnegie Mellon – were tasked to inject innovative design into medicine.
MMM Students Named Seibel Scholars
November 2016 Two students enrolled in MMM, a dual-degree program between Segal Design Institute and the Kellogg School of Management, were named 2017 Seibel Scholars.
Taking Aim at Food Allergies
November 2016 Engineering Design Innovation students targeted food allergy risks on college campuses with Dr. Ruchi Gupta from Northwestern University Feinberg School of Medicine.
Meet MMM's 2017 Siebel Scholars
November 2016 Five students in the 2017 class at Kellogg — including MMM students Jonathan Goldstein and Bo Gustafsson — will each receive a $35,000 award for their final year of graduate studies.
from the MMM Program
Design Solutions for Aging Well with AMITA
October 2016 Three Northwestern students formed a multidisciplinary team and took the AMITA Health Design Challenge, a 24-hour design marathon for the next generation of problem solvers.
Making a Difference with Design
October 2016 Students in the “Design Communication and Methods” course created posters for a non-profit organization while learning typography, color theory, and layout.
Prototype Purple 2016
October 2016 Segal Design Institute celebrated Homecoming at Northwestern University by playing one-of-a-kind games during "Prototype Purple."
Connecting Chicago to the Classroom
October 2016 Chicago Ideas Week inspired city residents to think, dream and connect during October 17-23. Eleven students enrolled in courses at the Segal Design Institute were among the crowd, thanks to support provided by the Norman Fund.
Bay Area Immersion Experience
October 2016 Based at the Northwestern educational space in downtown San Francisco, 24 students – 12 each from the Medill School of Journalism, Media, Integrated Marketing Communications and the McCormick School of Engineering and Applied Science – will learn from and contribute to the Bay Area’s entrepreneurial culture.
EDI Students Explore Hakuna Matata in Design Boot Camp
September 2016 Incoming students to the EDI program participated in Design Boot Camp before the start of the fall term.
from the Engineering Design Innovation (EDI) program
MaDE Student Promotes Cycling Safety
August 2016 An undergraduate pursuing a BS in Manufacturing & Design Engineering developed informational road signs that promote bikers’ use of hand signals.
How Can Design Thinking Improve Voting?
August 2016 Design for America's national Leadership Studio was attended by 110 students representing 33 DFA chapters. Students explored ways to improve the voting experience.
Chicago Inno Features Luna Lights
August 2016 Chicago innovation website features the start up and DFA project Luna Lights, a lighting system that ensures the safety of the elderly at night.
Fast Company Highlights Undergraduate Work
July 2016 In the wake of IKEA recalling a popular furniture piece over safety concerns, Fast Company features projects by students from the Segal Design Institute. Students focused on making dressers "tip-proof" for children.
New Award to Honor Excellence in Design Education
June 2016 Family of emeritus faculty member Masahiro “Mike” Meshii (PhD ’59) have pledged more than $250,000 to endow the Masahiro and Eiko Meshii Award, which will be given by the Segal Design Institute to one or more faculty members.
Motorola Executive Jim Wicks Joins Faculty
June 2016 Jim Wicks, senior vice president of consumer experience design at Motorola, joins the Segal Design Institute as a full-time faculty member. Wicks is responsible for the design of many of the top mobile products of the last decade.
DFA Northwestern Featured on advisor TV's "Big Shoulders"
May 2016 DFA and Luna Lights were recently featured on "Big Shoulders" for their work in the civic technology space.
Exploring the Power of Design Thinking with the MMM Innovation Council
May 2016 The MMM Innovation Council visited campus for its annual meeting, offering students the unique chance to connect with council members and gain their perspective on how innovation is shaping today’s business world.
from the MMM Program
Two Segal Faculty Honored with 2016 University Teaching Awards
May 2016 Segal's David Gatchell and Liz Gerber are among five faculty members being honored with this year's Charles Deering McCormick Teaching Excellence Awards.
McCormick and Medill Offer New Bay Area Immersion Experience Program
March 2016 This quarter-long program in San Francisco is intended for sophomores and juniors in McCormick and Medill, with a focus on design innovation, digital communication, and the intersection of technology, media, and culture.
EDI Alumnus Designs Super Bowl City
March 2016 EDI alumnus and SAP Experience Designer Matt Glibbery helped design Super Bowl 50's Super Bowl City. Read this Q&A to learn more about his experience working on the project.
EDI Alumnus Helps Design Super Bowl City
March 2016 EDI alumnus and SAP Experience Designer Matt Glibbery helped design Super Bowl 50's Super Bowl City. Read this Q+A to learn more about his experience working on the project and what it was like getting to go to the Super Bowl.
First MOOC Session Receives Positive Feedback
March 2016 Segal's first session of "Leadership through Design Innovation" ended last week, and according to the data, learners were very pleased.
Meet Segal's James Dyson Foundation Scholars
March 2016 JDF awards yearly scholarships to students who demonstrate a commitment to engineering and the development of new ideas. Meet this year's three scholars from Segal.
The Power of Design Thinking
March 2016 First-year MMM student Vandana Sathpathy explains how the "Research Design Build" course simplifies the design thinking process.
from the MMM Program
Wall Street Journal Features Segal Design Institute
February 2016 Bruce Ankenman spoke with the Wall Street Journal about "Design Thinking and Communication," a course for freshman offered by the Segal Design Institute.
Solving a Business Challenge with Design Thinking
February 2016 First-year MMM student Kristen Zhou describes how she used design thinking to solve a challenge in the consumer healthcare market.
from the MMM Program
Bringing Design Thinking to the Healthcare Industry
January 2016 MMM student Alyssa Lorenz shares how she leveraged design thinking during an internship with Johnson & Johnson.
from the MMM Program
Test Driving the Automotive and Sports Industries
January 2016 MMM student Caio Dimov describes how his MMM coursework helped him during summer internships at Maserati and ABInbev.
from the MMM Program
MOOC Offers Lessons for Design Innovation
January 2016 Starting on January 18, Northwestern Engineering will broaden its design curriculum by offering a massive open online course (MOOC) called “Leadership through Design Innovation,” which will teach participants about the process and power of design.
Class of 2015 Takes EDI Alumni Count Past 100
December 2015 EDI class of 2015 graduated this week, moving the program's alumni count into the hundreds. Family, friends and faculty celebrated the students and all of their accomplishments in Ford prior to the ceremony.
Dimensions: EDI Thesis Presentations 2015
December 2015 EDI class of 2015 culminates their 15-month program with final thesis project presentations with projects ranging from products to services to strategies.
from the Engineering Design Innovation (EDI) program
Another Successful Design Expo Under Segal's Belt
December 2015 Segal hosted its biannual Design Expo in a new location this year: The Garage. Students displayed innovative designs and polished portfolios that they worked on all quarter.
Connoisseurs of Touch
December 2015 Segal's Ed Colgate and Michael Peshkin continue to lead the way in haptics technology. Their most recent technology, The TPad, allows users to feel textures on a touchscreen.
Northwestern Research Highlights Segal and Shedd Aquarium's Partnership
December 2015 In its eighth volume, Northwestern Research publishes a piece on the robust relationship between Chicago's Shedd Aquarium and the Segal Design Institute.
MMM Students Reflect on Summer Internships
December 2015 Between their first and second year, MMM students take on challenging internships. Read about their experiences in this ongoing blog series.
Introducing Non-Engineers to Design
November 2015 Segal's new course Design Thinking and Doing introduces students outside of McCormick to the design process.
EDI + P&G: Six Years in the Making
November 2015 Segal Advisory Board member Robb Olsen talks about his role at P&G, the company's six-yearlong partnership with EDI, what it's like working with his wife and more in this Q+A.
Segal Offers New Design Courses and Sections
November 2015 Due to popular demand, Segal is offering additional quarters of some of its most popular DSGN courses, as well as adding a couple of new classes!
EDI+IPD Design Challenge: Emergency Epinephrine Access
November 2015 Students from Northwestern and the University of Pennsylvania participated in the third annual EDI+IPD 24-hour Design Challenge with this year's focus on emergency epinephrine access.
Design Challenge: Emergency Epinephrine Access
November 2015 Students from Northwestern and the University of Pennsylvania participated in the third annual 24-hour Design Challenge. This year's focus was emergency epinephrine access.
Prototype Purple '15: Segal Celebrates Homecoming
October 2015 Segal celebrates its third annual homecoming event Prototype Purple with students, alumni, friends, family and faculty.
Congratulations to Three Segal Research Council Members
October 2015 Segal celebrates two Research Council Members for their entrance into the Chicago Area Entrepreneurship Hall of Fame and another for her esteemed Elizabeth Hurlock Beckman Award.
MMM Course Partners with Local Nonprofit
September 2015 Answer this: What is design to you? That’s a pretty open-ended question, but that’s Professor Erin Huizenga’s intention when she asks her 60 MMM students the first day of class.
ABC7 Covers DFA Leadership Studio
August 2015 This year's DFA Leadership Studio attracted the news team from ABC7 Chicago. This year students focused on finding solutions to make life easier for people living with Down syndrome.
EDI Alumni Finalists in Global Design Award
August 2015 EDI alumni are finalists for INDEX: Award 2015, a global design award focused on "Designing to Improve Life." The winners will be revealed August 27 in Denmark.
Welcome DFA's Newest Fellows!
August 2015 DFA has two new fellows! Learn more about them here.
Discovering the Many Faces of Innovation
August 2015 Doblin co-founder and MMM adjunct professor Larry Keeley hosted MMM students at Doblin’s Chicago office for a crash course on what innovation looks, feels, tastes, smells and sounds like.
from the MMM Program
#LooksLikeAnEngineer
August 2015 EDI student and James Dyson Foundation scholar Torey Kocsik talks about her influencers and what it's like to be a female in a male-dominated industry.
Jerry the Bear: From NU to the White House
August 2015 NU and DFA alumni Hannah Chung and Aaron Horowitz show off their product Jerry the Bear at the first-ever White House Demo Day.
MMM Welcomes Its Newest Class
July 2015 MMM kicks off its orientation RSG by welcoming its new class of 60 with a bang!
Three Segal faculty awarded for their hard work
July 2015 We're excited to congratulate three of our faculty members on huge successes!
Segal Student Named NU Outstanding Senior
July 2015 Segal Design Certificate student Jenn Murphy was listed as one of NU's outstanding seniors making "The Innovators" list.
Segal Takes on Techweek
July 2015 McCormick Engineering had a booth at Chicago's techweek this year where Segal promoted its professional masters programs.
DESIGN: Chicago
April 2015 During this year’s DESIGN: Chicago, professionals from Doblin Inc., Audi, frog and IA Collaborative spoke about how design can be used as a strategic tool across industries.
The Power of Design Thinking: Q&A with Greg Holderfield
March 2015 Greg Holderfield is director of the Segal Design Institute, clinical associate professor and co-director of the MMM program. In this interview Holderfield discusses what makes design thinking so valuable.
Mockups Bracket Tournament: A Prototype is Born
February 2015 Liz Gerber debuts her quick-paced design-thinking game Mockups to Segal students during event.
Love, Beauty, Religion, Death, and Space
January 2015 MMM students share their reactions to IDEO chief creative officer Paul Bennett’s recent presentation on design thinking to the Kellogg community.
from the MMM Program
10 Tips to Be an Effective Design Thinker
January 2015 MMM co-director Greg Holderfield examines ten traits he believes are essential to be an effective design thinker.
from the MMM Program
MMM, 2Y Students Take Second in Haas Tech Challenge
January 2015 A team of four Kellogg students that included MMM classmates David Ufford and Justin Saeheng won second place in UC Berkeley’s 2014 Haas Tech Challenge held in November.
from the MMM Program
Perspective: EDI Thesis Show 2014
December 2014 The MS-EDI class of 2014 recently presented their final thesis projects.
from the Engineering Design Innovation (EDI) program
Congratulations EDI Class of 2013
December 2013 The EDI class of 2013 has completed their thesis work.
from the Engineering Design Innovation (EDI) program