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Northwestern University

MMM Team Takes Second in Innov8 Marketing Case Competition

A team with three MMM students won second prize at a marketing competition hosted by the Haas School of Business.

Apr 7, 2017
The MMM team toured the Adobe office in San Francisco as part of the Innov8 Marketing Case Competition.The MMM team toured the Adobe office in San Francisco as part of the Innov8 Marketing Case Competition.
The Innov8 Marketing Case Competition was hosted by Berkeley-Haas on the UC-Berkeley campus.The Innov8 Marketing Case Competition was hosted by Berkeley-Haas on the UC-Berkeley campus.
The MMM team — composed of students Mike Perry, Kathryn Bernell, and Nick Anastasiades — received a $5,000 prize.The MMM team — composed of students Mike Perry, Kathryn Bernell, and Nick Anastasiades — received a $5,000 prize.

A team with three students from Northwestern Engineering and the Kellogg School of Management’s MMM Program won second prize in the Innov8 Marketing Case Competition, held on March 2-4.

The Innov8 Marketing Case Competition is recognized as the Berkeley-Haas Flagship Marketing Competition and draws MBA students from around the country to tackle a real-time challenge for a sponsoring company. This year, Berkeley-Haas partnered with Adobe, which presented competing teams with a formidable marketing challenge.

The team — composed of MMM students Mike Perry, Kathryn Bernell, and Nick Anastasiades as well as Kellogg MBA candidate Jasper Speier — received a $3,000 check and enjoyed a tour of the Adobe office in San Francisco.

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