Alice Wu, EDI '27Design Engineering, Physical Product Design, UI/UX
About
Alice is a multidisciplinary designer and engineer who bridges creativity with technical precision. With expertise in branding, editorial design, and UX/UI, she crafts innovative, user-centered solutions informed by her diverse experiences in freelancing, design studios, and corporate environments.
Through the EDI program, Alice aims to refine her ability to design for systemic impact, particularly at the intersection of technology and human needs. She believes impactful design begins with active listening and ends with solutions that resonate emotionally and functionally. By prototyping iteratively and amplifying diverse voices, she strives to create work that not only solves problems but also fosters connection, making technology and design more intuitive, inclusive, and purposeful.
Portfolio
Why EDI?
Alice chose the EDI program to deepen her interests in design, business, and technology. Her passion for human-centered design grew from projects where she saw how intuitive solutions improve user experiences. The past UX experience further shaped her belief that effective solutions require both creativity and strategic thinking. The EDI program’s interdisciplinary approach and focus on real-world applications aligned with her goal of designing meaningful, user-focused innovations.
Experience before EDI
BFA, Communication Design (Graphic Design), Pratt Institute
