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Michael WinnickAdjunct Lecturer

Michael founded dscout in 2012 and oversees the company's overall strategy and growth. As dscout has become a centerpiece for deep experience research at progressive companies, their research and product leaders tap Michael’s personal passion for making sense of it all. He speaks regularly on research and innovation in the U.S. and abroad. Prior to leading dscout, Michael served as gravitytank’s Managing Partner prior to its acquisition by Salesforce. He led product development at Bay Area start-ups and media companies, including Wired. Michael is an alum of IIT Institute of Design (ID) and a graduate of Stanford University.

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