DSGN 470: Curiosity Understanding Empathy
Quarter Offered
Fall : Sec 1: 1st 5 weeks : Thursdays, 3:15-6:15pm, OR Sec 2: 2nd 5 weeks : Thursdays, 3:15-6:15pm; Ford Design Studio 1.230 ; Gina Fong
Prerequisites
This course can only accommodate MMM students.
Description
Research should provide clarity and confidence when making decisions. This qualitative research course shares a framework and case studies on how to design, execute, and deliver research that deeply informs, immerses, and inspires your team. You’ll learn how to unlock your curiosity to fully step into someone else’s world. You’ll gain a deep understanding of your users that gives you the power to predict them. And you’ll foster empathy for your audience that will transform you into a joyful customer advocate. The ultimate goal is to get your entire team enthusiastic about research because it stimulates them to give your users a gift of understanding.
Back to top