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DSGN 305: Human-Centered Service Design

Quarter Offered

Winter : Tuesdays, 1:00pm-3:50pm, The Hive, Ford 2.350 ; Liz Gerber


DSGN 106-1,2 or DSGN 208, or Instructor consent.


The service sector dominates the US economy. Companies are turning to human-centered design to innovate new services in our knowledge-based society. In this course, we will learn about a human-centered service design process and apply the process to design new or improved services that connect deeply with people’s needs for connectedness, belonging, and autonomy.

This is a project-based course for students interested in a human-centered design approach to service design. Outcomes may include organizational structures, new service designs, and possibly designed products to support the service.

Learn more about the instructor, Elizabeth Gerber.

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