Liz GerberDirector, Segal Research CouncilAssociate ProfessorCharles Deering McCormick Professor of Teaching ExcellenceFounder, Design for America
To sustain and enhance innovation in our country, we need leaders who can routinely innovate solutions to complex, ill-defined problems. Liz Gerber studies and designs social computing systems to support innovation.
Practically, she draws from her professional experience as a designer, social scientist, and manager. Theoretically, she draws from her academic training in social psychology, organizational behavior, design, and social computing.
As the Breed Junior Chair of Design at Northwestern University, Faculty Founder of Design for America, and OpEd Fellow, Gerber writes about human computer interaction, design, and innovation.
Her current research focuses on understanding the work of social innovators in online and offline communities. This work brings a unique perspective of contemporary practices such as crowdfunding, crowdsourcing, brainstorming, and prototyping, and provides a strong foundation for designing engaging social environments that promote innovation and leadership.
PhD, Management Science & Engineering, Stanford University, Palo Alto, CA
MS, Product Design, Mechanical Engineering, Stanford University, Palo Alto, CA
BA, Art and Engineering, Dartmouth College, Hanover, NH
Design and innovation; human-computer interaction; crowdsourcing; motivation